Marketing Officer

Royal Statistical Society

Hours
21 hours per week

About the Organisation

Founded in 1834, the RSS is one of the world’s leading organisations advocating for the importance of statistics and data. We are a charity, a professional body for statisticians and data scientists, and a membership organisation with thousands of members across the UK and internationally.

This is a new role and an exciting opportunity to bring additional marketing capacity and expertise into the Society. You will drive and support campaigns that increase awareness, engagement, bookings, enquiries and income across diverse areas such as membership, training, events, the annual conference, advertising, sponsorship, partnerships and venue hire.

About the role

The Marketing Officer is responsible for coordinating and delivering marketing activity across the Society’s commercial and engagement portfolio, supporting revenue, participation and membership objectives. Working closely with colleagues across the RSS, the postholder will plan, coordinate and execute integrated marketing campaigns, ensuring activity is insight-led, delivered on schedule and measured for effectiveness.

The role works in partnership with business area leads and the Digital and Content team to align campaigns with content, digital publishing, website updates, newsletters and marketing assets. While the Marketing Officer leads campaign coordination and execution, responsibility for editorial strategy, website standards, social media strategy, digital infrastructure and specialist content remains with the Digital and Content team.

Responsibilities

Marketing campaign delivery, engagement and commercial growth: 

• Coordinate and deliver integrated marketing campaigns that support RSS engagement and income-generation objectives.
• Work with colleagues to develop and deliver impactful annual marketing plans to drive take-up, engagement and income across RSS business areas.
• Plan, coordinate and execute multi-channel marketing campaigns across email, web, social media, digital advertising, partner channels and other relevant routes.
• Promote RSS products and services including membership, training, events, the annual conference, advertising, sponsorship, partnerships and venue hire.
• Develop campaign schedules, activity plans and marketing assets to ensure activity is delivered on time, to a high standard and in line with RSS brand guidelines.
• Support audience growth, member acquisition and retention, bookings, registrations, enquiries, lead generation and revenue targets.
• Identify opportunities to cross-promote RSS products and services across audiences, channels and customer journeys.
• Support the marketing of new products, services and initiatives as required.

Channel administration, content coordination and campaign assets:

• Coordinate the practical delivery of marketing content and assets across relevant RSS channels.
• Draft, edit and coordinate marketing copy for emails, landing pages, adverts, short campaign messages and promotional materials.
• Create, schedule and monitor marketing emails, ensuring appropriate segmentation, testing, approvals and reporting are in place.
• Coordinate requirements for website updates, landing pages, forms, newsletters, imagery and digital assets with the Digital and Content team.
• Work with the Head of Content and relevant colleagues to ensure marketing campaigns are effectively coordinated and integrated with their activities.
• Ensure that requests to the Digital and Content team are clear, timely and proportionate, avoiding duplication between marketing coordination, editorial content creation, digital publishing and technical responsibilities.
• Support the administration of paid acquisition activity, SEO improvements, digital advertising and campaign tracking as required.

Data, CRM, reporting and insight:

• Use marketing data and performance insight to improve targeting, effectiveness and return on investment.
• Monitor campaign performance against agreed objectives and KPIs, including reach, engagement, conversion, bookings, enquiries, leads and income where relevant.
• Produce regular marketing updates and concise performance reports for the Director of Commercial and relevant colleagues.
• Use CRM and marketing data to support segmentation, targeting, customer journeys and campaign evaluation.
• Contribute to the RSS data improvement project and support better use of CRM data for marketing purposes.
• Maintain accurate campaign records, contact lists, schedules, source tracking and evaluation information.
• Identify opportunities to improve campaign performance, audience targeting, processes and ways of working.

Supplier coordination, team working and general duties:

• Support effective marketing delivery through good coordination, supplier liaison and cross-organisational working.
• Coordinate marketing schedules, suppliers, agencies and freelancers as required, ensuring work is delivered to agreed time, cost and quality expectations.
• Support budget administration, purchase orders, invoice processing and records relating to marketing activity.
• Act as a key point of marketing coordination across relevant RSS teams and support clear communication about campaign plans, priorities and deadlines.
• Keep up to date with relevant marketing practice, digital trends and developments affecting RSS audiences and income-generating activity.
• Undertake such other duties as may reasonably be required, consistent with the level and purpose of the role.

Skills, Competencies, Experience & Attributes

Knowledge, Qualifications & Experience:

• Experience of coordinating and delivering marketing campaigns across multiple channels
• Experience of email marketing, digital marketing and campaign administration
• Experience of using CRM systems, customer data or marketing lists to support targeting and reporting
• Experience of coordinating multiple projects, deadlines and stakeholders
• Experience of monitoring and reporting on marketing performance
• Experience of writing clear, audience-focused marketing copy
• Experience of supporting income-generating or lead-generation campaigns

Skills & Abilities:

• Excellent organisational and project coordination skills
• Strong written and verbal communication skills, with good attention to detail
• Good understanding of digital marketing channels and customer journeys
• Ability to interpret campaign data and identify practical improvements
• Strong stakeholder management and colleague relationship-building skills
• Ability to manage competing priorities and deliver work to deadlines
• Competent user of Microsoft 365 and willing to learn new systems and tools
• Experience using Dynamics CRM, Google Analytics, email marketing platforms, marketing automation tools or similar systems

Personal Qualities:

• Positive, proactive and collaborative
• Well organised, reliable and able to take ownership of tasks
• Commercially aware and customer-focused
• Adaptable and comfortable working across several products, audiences and teams
• Committed to high standards, continuous improvement and effective team working

Desirable:

• Experience in a membership body, professional body, charity or similar organisation
• Experience of marketing training, events, conferences, membership or professional services
• Marketing qualification or relevant professional development, such as CIM training
• Basic understanding of SEO, paid digital marketing  and campaign tracking
• Ability to create or adapt simple marketing assets using appropriate design tools
• Interest in statistics, data science or the Society’s wider work

Compensation & Benefits

• Hybrid working, with regular (40%) attendance at our central London office
• Flexibility in how hours are arranged, subject to business needs and prior agreement
• Pension scheme after three months, with employee contributions of up to 5% double matched by the RSS, up to a maximum employer contribution of 10%
• 25 days’ annual leave, pro rata, plus bank holidays, additional office closure between Christmas and New Year
• Training budget
• Season ticket loan
• Cycle to work scheme
• Employee assistance programme.

Working locations

• Hybrid model, working in the London office and remotely
• Flexibility may occasionally be required, including occasional evening work, to support key campaigns, commercial activities and major events, including the annual conference. In-person attendance at key meetings, events and team activities will be required.

How to apply

• Please submit your CV online with a supporting statement explaining why you should be considered for the role and how your skills and experience align with the responsibilities and person specification. 
• If you have any questions about the role, please contact Adam Jones, Director of Commercial, at [email protected].

Interviews

• Interviews are expected to take place during the week commencing 10th August 2026. We may contact and interview strong candidates before the closing date, so early applications are encouraged.

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