Digital Content Officer

Macular Society

Hours
35 hours per week

About the Organisation

Macular disease is the biggest cause of sight loss in the UK, with around 300 people diagnosed every day. We're the only UK charity determined to beat the fear and isolation of macular disease through:

• World-class research to find new treatments and a cure
• Practical support for people affected by sight loss
• Trusted advice and support services that empower those living with macular disease

About the role

Every day, around 300 people are diagnosed with macular disease. It’s the biggest cause of sight loss in the UK. Macular disease is cruel and isolating. It steals your sight, your independence, and your ability to do the things you love. There is only one way to Beat Macular Disease for good. The Macular Society is working to deliver our ultimate ambition to Beat Macular Disease for the next generation.

We are determined to end the fear and isolation of macular disease with world-class research and the best advice and support. Our Digital team delivers a first-class digital experience to those looking for support and to support us through our website and busy email programme. The Digital Content Officer provides essential delivery and administrative support to the Digital Content Manager and the Email Marketing Manager, helping to ensure that digital communications are accurate, timely, accessible, and consistently delivered.

This role exists to keep digital and email communications running smoothly, freeing up senior colleagues to focus on strategy and optimisation. This is a great opportunity to gain hands-on experience across website, email, and social media, working with experienced digital specialists in a supportive environment. You’ll contribute to creating accessible digital content that supports people with sight loss to access vital information and services.

Responsibilities

Key Accountabilities:    

• Review, publish, and maintain digital content across our website, emails, and social media. Ensuring accuracy, accessibility, SEO best practices, and a high-quality user experience.
• Provide day-to-day delivery support to ensure digital campaigns and content are executed accurately and on schedule.
• Collaborate with internal teams to gather, prepare, and publish content that meets user needs and the charity’s priorities.
• Create compelling, authentic digital content for social media and online channels (copy, images, and short-form video), ensuring alignment with brand guidelines and accessibility standards.
• Monitor social media channels, responding to comments and messages in a timely, sensitive, and inclusive manner.
• Create and promote multimedia content such as videos, podcasts, and webinars.

Skills, Competencies, Experience & Attributes

Essential:

• Strong attention to detail and accuracy in all work.
• Clear written communication skills, with the ability to follow tone and style guidance.
• Understanding of SEO, accessibility and digital best practices.
• Comfortable using digital systems and tools.
• Experience working on social media and producing multimedia content.
• Ability to follow processes, templates and established ways of working.
• Willingness to learn new tools, systems and best practices.
• Good organisational skills and ability to manage multiple tasks.
• Able to work from briefs and deliver tasks to agreed deadlines.
• Proactive in managing workload, asking questions and seeking clarification when needed.
• Reliable and consistent in completing tasks to a high standard.
• Comfortable working across teams and responding to changing priorities.
• Interest in digital communications or marketing, particularly in a purpose‑led charity.
• Thoughtful approach to content delivery, with awareness of audience needs.
• Ability to work sensitively with content relating to health, disability or personal stories.
• Collaborative and supportive approach to working with colleagues across the organisation.
• Commitment to accessibility and inclusive communication.

Desirable:

• Knowledge of and empathy with issues relating to sight loss.
• Previous experience working for a charity.
• Awareness of accessibility and inclusive content.
• Understanding of fundraising techniques and different fundraising areas.
• Ability to write and edit HTML. 
• Experience with Dot Digital and Umbraco or similar.
• Experience using Photoshop or similar image editing software.
• Understanding of Data Protection legislation.

Competencies: 

• Supports their team and colleagues.
• Works well with others across the Macular Society.
• Is committed to quality and service.
• Understands how the Macular Society operates and follows agreed procedures.
• Delivers their objectives and core activities as required.
• Takes responsibility for their own performance and development.

Compensation & Benefits

• Flexible working options
• 27 days of annual leave
• Option to buy or sell annual leave
• Supportive family-friendly policies
• 6% pension contribution

Conditions of employment

• You need to be eligible to work in the UK.

Working locations

• Hybrid model, working in the Andover office and remotely

How to apply

• To apply, please email your CV and a covering letter explaining how you meet the job description and person specification to: [email protected] 
• Please address any questions by email to [email protected]  
• In line with our value of "Showing we care", we ask that the covering letter be written in your own words and not be heavily reliant on AI-generated content. 
• We reserve the right to close this vacancy early if we receive a high volume of suitable applications. If you have a disability and require additional time to complete your application, up to and including the closing date, please let us know.

Interviews

• The interviews Monday, 13th July and Tuesday, 14th July 2026 (held remotely online) 

Policies

The Macular Society is committed to safeguarding and promoting the welfare of all children, young people and vulnerable adults with whom we work. We expect all our employees and volunteers to demonstrate this commitment. The post holder is required to carry out other such duties as may reasonably be required, commensurate with the grade of this post.

All employees are expected to excel in being supporter-centric, demonstrate advocacy for the Macular Society at all times and be a fundraiser. This job profile is accurate as at the date shown below. In consultation with the post holder, it is liable to variation by management to reflect or anticipate changes in or to the role.

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