Assistant Director, Head of Membership

Association of British Insurers

About the Organisation

Association of British Insurers (ABI) is the leading trade association for the UK's insurance and long-term savings industry, representing over 300 member firms. Formed in 1985, it acts as the industry's voice, promoting best practices, engaging with government on policy, and driving standards for consumers, including in areas like climate change and fraud reduction.

About the role

We’re looking for an Assistant Director, Head of Membership to help shape our strategy on how we support and connect with our members. You’ll make sure our members get real value from being part of the ABI by improving their experience and strengthening our value proposition. You’ll lead teams who manage member relations, engagement, and our CRM system, ensuring consistency and quality in how relationships are managed across our insurance and long-term savings members. If you enjoy building partnerships, using insight to make improvements, and putting members at the heart of everything you do, this role could be for you.

Responsibilities

• Lead the strategic development of the ABI’s membership approach, ensuring it delivers clear value through insight‑led segmentation, strong retention, and sustainable growth.
• Oversee high‑quality relationships with members, including senior‑level engagement, structured key account planning, and the effective delivery of ABI forums.
• Own the CRM and Member Value function, ensuring Microsoft Dynamics is used as a central business tool to drive insight, data quality, reporting, and tailored member propositions
• Work collaboratively across the ABI to embed member insight into planning and decision‑making, promoting a strong culture of proactive relationship management and member focus.
• Line manage and develop two managers, ensuring Membership Relations and CRM & Member Value teams are aligned, high‑performing, and focused on maximising the ABI membership offer.
• Support organisational planning by contributing to budget forecasting and carrying out additional duties that support the ABI’s wider membership strategy and priorities.

Skills, Competencies, Experience & Attributes

• Membership and stakeholder expertise: bring strong experience in membership, stakeholder relations, customer experience, and account management, and can engage confidently with senior stakeholders.
• Strategic leadership and delivery: lead and develop high‑performing teams, design and deliver strategic projects with measurable outcomes, and balance long‑term priorities with day‑to‑day delivery.
• Insight‑led and commercially curious: comfortable analysing data, generating insight and turning it into practical action, with good judgement and a strong interest in developing your knowledge of business and financial services.
• Relationship building and influence: excellent interpersonal skills and a proven ability to build trusted, enduring relationships with partners, influencers, decision‑makers, and colleagues to drive change and get things done.
• Clear communication and strong organisation: communicate complex ideas clearly in writing and verbally, produce high‑quality briefings and presentations, and are confident using Microsoft Office and CRM systems such as Microsoft Dynamics.

Compensation & Benefits

• Generous benefits package

Working locations

• Hybrid model, working in the London office and remotely

How to apply

• Please, apply online application form. You’ll be asked for a CV and two questions to understand more about your suitability for the role.
• We offer an interview to disabled candidates who meet the minimum requirements for a role. To discuss, please contact [email protected]

Interviews

• The interview process will typically be two stages, with at least one in-person at our amazing offices.

Policies

We welcome applications from candidates from all backgrounds, and we run our application process in a way that removes bias as much as possible and allows everyone equal opportunity to demonstrate their suitability. We are proud to be a Disability Confident employer and are committed to making adjustments to help you perform at your best in our recruitment process.

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