Protecting the interest of the public with limited resources

There is an increasing awareness in the general market around the role of associations in relation to the conduct of the professionals who fall within their ambit. In recent times a number of associations have come under close scrutiny as a result of how they have dealt with scandals in their profession. Some have also found that protecting the interest could be a costly affair. Could yours be next?

It is therefore important that the leadership of associations have a firm grasp of their mandate with regard to the protection of the interest of the public and ensure that they have the necessary measures in place. Associations that are not in a state of readiness, may suffer significant reputational damage if they are not able to deal with ethical failures timeously and appropriately. This should therefore an important item on the association board’s agenda. This webinar will focus on the keys issues the leadership should focus on in relation to protecting the interest of the public and provide some tips on cost effective measures. 

Dr Claudelle has served in various associations for over 20 years, which includes serving in a CEO role for 10 yrs. She serves on the committee of the South African Qualifications Authority responsible for the recognition of professional bodies in South Africa. She has trained multiple boards of associations. Her doctoral degree is in leadership with a particular focus on leading through change and uncertainty. 

Points covered include:

• Difference between the association’s mandate in protecting the interest of the public and the professionals’ (members) mandate to protect the interest of the public
• Do some associations carry a greater mandate than others? How to determine yours
• Effective measures that promote the protection of the interest of the public that do not cost an arm and a leg
• How to work with related associations, in executing the mandate to protect the interest of the public. Create a common line of defence

Speaker

Claudelle von Eck

Consultant, Brave Inflexions

Claudelle is the founder of Brave Inflexions. Her practice focuses on leadership, governance, change management, ethics, whistle blowing and culture. She?s a Strategic Advisor, Executive Coach, Facilitator, Trainer and Keynote Speaker.  She is a former CEO of the Institute of Internal Auditors South Africa. Most of her career has been in the association/professional body space.  She has served on numerous oversight bodies and committees, both in South Africa and internationally.  She has been a speaker at many conferences as well as face to face and online events, both locally in her country and internationally. She is also a published author. She is the 2016 Country (SA), Regional (SADEC South) and Continental winner of the Africa?s most Influential Women in Business and Government Awards in the category Agents and Regulatory Authorities.  Her academic record includes a BA degree obtained through the University of the Witwatersrand, a 3 year business management diploma obtained through the Institute of Administration and Commerce, a MBL degree obtained through Unisa?s School of Business Leadership and a DPhil obtained through the University of Johannesburg. She was awarded Fellowship by the AAE in 2019. She is a member of the Institute of Directors Southern Africa and is a Certified Director. She is also a member of Coaches and Mentors of South Africa (COMENSA).