12 Dec 2018

Learning Lab 4: Case Study - Driving Attendee Behaviour Through Gamification, Lessons Learned from the Youth Olympic Games

Key Take-Aways: Achieving a successful engagement strategy for different types of events is a matter of looking at examples of what’s been done, what has succeeded and what has failed. You will walk away with dozens of ideas and 5 key rules that have been learned through doing. Using gamification from sports-related events to drive behavior at Associations Congresses  Lessons learned from empowering event organisers to deliver engaging events  How to do it, without overdoing it Using match-making to help create a delegate-driven experience

Key Take-Aways: Achieving a successful engagement strategy for different types of events is a matter of looking at examples of what’s been done, what has succeeded and what has failed. You will walk away with dozens of ideas and 5 key rules that have been learned through doing.

Using gamification from sports-related events to drive behavior at Associations Congresses  Lessons learned from empowering event organisers to deliver engaging events  How to do it, without overdoing it Using match-making to help create a delegate-driven experience

Ref:TAC15/TLK-4254