Balancing your needs as an association with generating sponsorship revenues from events
Establishing value from your events without jeopardising your position and role in the market Who to approach and how, and more importantly investing and resourcing internally to do it Techniques for identifying and approaching new sponsors What to put in your sponsorship packages to stand out from the crowd Clinching the deal - tips and techniques
Ref:ACUK15/TLK-4634
