12 Mar 2018

Social media technology and innovation for events

Technology has become central to delegates’ ‘on the day’ experience at events, and social media and related technology are increasingly being employed. Using this type of technology can indeed enhance the experience of delegates, but used incorrectly, it can serve to diminish that experience. What are the ‘do’s and don’ts’ of effective usage of social media and other related technology? Discovering tested tools for planning and scheduling social media Exploring free and low-cost apps for creating visual content Learning simple ways to create engaging video content Surprise yourself with interactive tools that delighted your audience Determining the right tools to measure the success for your efforts

Technology has become central to delegates’ ‘on the day’ experience at events, and social media and related technology are increasingly being employed.

Using this type of technology can indeed enhance the experience of delegates, but used incorrectly, it can serve to diminish that experience. What are the ‘do’s and don’ts’ of effective usage of social media and other related technology?

Discovering tested tools for planning and scheduling social media Exploring free and low-cost apps for creating visual content Learning simple ways to create engaging video content Surprise yourself with interactive tools that delighted your audience Determining the right tools to measure the success for your efforts

Ref:AWC18/TLK-7198