Amanda is a Senior Manager within Research to Insight (r2i), PwC?s global Centre of Excellence for market research. She has worked for 20 years in the market research industry and has a wealth of experience with organisations in both the public and private sectors. She manages the design, implementation and analysis of research projects, as well as assisting organisations with action planning and strategic direction. Amanda leads r2i?s thought leadership research team which use primary research to support organisations to develop their own point of view and connect with their stakeholders on relevant topics to inspire, intrigue and challenge them.
