Operating like a commercial organisation while retaining the values of a NFP
Perspectives from a start-up NFP How TheCityUK has gone about setting itself as a commercial business in a multi stakeholder environment Some brief words on who we are and what we do Understanding the context and the market you are in Getting the strategy and culture right Positioning in the market is key What’s your product, where is the value?
Ref:ACUK13/TLK-0498
