Events Manager

Country Land and Business Association

Hours
35 hours per week

About the Organisation

Country Land and Business Association (CLA) is a forward-thinking membership organisation representing land, property and rural businesses across England and Wales. For over 100 years, we have championed the rural economy, with members owning or managing around half of rural land.

About the role

We are now looking for an experienced Events Manager to join our Midlands team. This varied role leads the planning and delivery of events for CLA members, stakeholders and sponsors in the Midlands region. From seminars and networking events to regional shows and conferences, you’ll create engaging experiences that support members and strengthen the CLA’s presence across the region.

• Plan, coordinate and deliver CLA Midlands events, including AGMs, member events, technical seminars and shows.
• Support regional sponsorship activity by helping to identify and secure commercial partnerships.
• Provide event administration and wider regional office support, including national events where required.

Responsibilities

Event Management and Delivery:

• Develop and maintain a forward programme of regional social, technical and professional events.
• Coordinate venues, bookings, website listings, attendee records and on-site arrangements.
• Work with regional colleagues to plan seminars, shows, exhibitions and third-party conferences.
• Support national events, including the National Conference, and assist other regional teams where needed.
• Maintain event records, budgets, income forecasts and expenditure forecasts with the Regional Coordinator and Finance.
• Support routine office duties, including telephone cover and membership retention activity where appropriate.

Sponsorship and Partnerships:

• Work with the Midlands Director to identify and approach suitable corporate partners.
• Support sponsorship discussions and contractual arrangements where appropriate.
• Liaise with the National Events & Sponsorship Manager to align regional sponsorship activity with wider CLA objectives.

Product Knowledge:

• Keep informed about issues affecting CLA members and how CLA policy supports them.
• Maintain a good understanding of CLA membership products and services to support member conversations.

Skills, Competencies, Experience & Attributes

Professional Skills:

• Experience planning, coordinating and delivering events.
• Strong organisational skills, with the ability to manage multiple priorities and deadlines.
• Experience managing event administration, bookings, suppliers, attendee lists and follow-up activity.
• Ability to monitor budgets, income and expenditure.
• Confident working with internal teams, external suppliers and stakeholders.
• Experience delivering events within a membership, rural, professional services or not-for-profit environment.
• Experience working with sponsors, commercial partners or corporate supporters.

Rural Knowledge:

• Understanding of the key issues facing agricultural, rural communities and rural businesses or a willingness to develop this understanding quickly.
• Understanding of CLA purpose and ambitions.

IT Literacy:

• Confident user of Microsoft Office, particularly Outlook, Word, Excel and Teams.
• Familiarity with using CRM/ERP systems including Microsoft Dynamics and Office 365.

Interpersonal Skills:

• Excellent communication and relationship-building skills.
• Professional, approachable and confident when dealing with members, sponsors and external contacts.
• Able to work independently and as part of a regional team.
• Calm, practical and solutions-focused when working under pressure.
• Close attention to detail and accuracy.
• Flexible approach, including willingness to travel and work occasional evenings or events outside normal hours.
• Commercially minded, with the ability to spot opportunities for sponsorship or partnership activity.

Required Qualifications

• Good standard of general education, including strong written and verbal communication skills.
• Relevant qualification or training in events management, marketing, business administration, or a related area.

Compensation & Benefits

• Generous Annual leave
• Birthday Leave - a day off for your birthday
• Employer's pension contribution of up to 10% of salary
• Enhanced parental leave
• Wellbeing recourses
• Retail discounts
• + More!

Conditions of employment

• You must hold a valid driver’s licence.

Working locations

• Hybrid model, working in the Stafford office and remotely
• Some travel across the Midlands and occasional out-of-hours work or overnight stays will be required. Expenses will be reimbursed, and Time Off In Lieu will be granted for abnormal hours.

How to apply

• Please apply in writing, by email, explaining how you meet the criteria for the position, together with a CV to [email protected].

Interviews

• The first-stage interview is on 30th November 2026
• The second-stage interview is on 7th December 2026
• Interview dates may be subject to change.

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