Associate Manager Communications Content and Campaigns

ISEAL Alliance

Hours
37.5 hours per week

Start date
February 2025

About the Organisation

ISEAL supports ambitious sustainability systems and their partners to tackle the world’s most pressing sustainability challenges – from the climate emergency and biodiversity crisis to human rights and persistent poverty. ISEAL Community Members include many of the most respected sustainability schemes worldwide and are active across a diverse range of sectors. Our values are Connection, Empowerment, Inspiration, Well-being, Creativity, and Celebration. These are traits we value in each other and in the organisation overall, and we instil these in all our processes and interactions.

The issues we work on are of a global nature, and our team reflects this, with individuals from many different backgrounds and nationalities. We know this diversity adds to the high quality of work we deliver as an organisation, and through our commitment to diversity and inclusion, we want to add strengths and perspectives to our team with each recruitment. Diversity for us includes race and gender identity, age, disability status, sexual orientation, religion, and many other areas forming part of someone´s identity. We are proud to be an equal opportunity employer. As an organisation, we also support our people in their personal and professional development, with specific budgets and processes enabling individuals to take advantage of growth and development opportunities.

About the role

ISEAL is seeking an experienced communications professional with content creation, writing, and campaign strategy experience to bring ISEAL’s narrative to life. This role is ideal for a strategically minded storyteller who thrives in a mission-driven environment and wants to shape how global audiences understand the power of market action on sustainability.

ISEAL is the global membership organisation for sustainability systems, including many of the world’s most respected schemes. Our members work across diverse sectors and issues – from labour rights and livelihoods to biodiversity conservation and climate resilience. We define credible practices for sustainability systems through the ISEAL Code and Credibility Principles. Businesses and governments use these tools to inform policy and frameworks, and to select the most impactful systems with which to partner.

As part of our small communications team, you will play a pivotal role in building ISEAL’s reputation as a trusted voice and thought leader. Reporting to the Senior Communications Manager, you will work with colleagues across programmes and projects, creating content, providing campaign advice and support, sharpening messaging, crafting compelling thought leadership material, and maximising the impact of our communications.

This role calls for an excellent writer who can think strategically and translate complex information into engaging stories, delivered in a range of formats. Whether your background is in journalism, corporate communications, or strategic storytelling, you will bring a strong editorial eye, creativity, campaign skills, and the ability to spot the stories that matter most. You are self-motivated and comfortable working in a dynamic, multicultural environment with multiple concurrent tasks and deadlines. In return, ISEAL offers an inspiring insight into the world of sustainability initiatives, a supportive organisational culture, and opportunities to develop professionally and personally in an international NGO environment.

Responsibilities

Content Creation and Storytelling:

• Develop and deliver high-quality content, including thought leadership campaigns (featuring podcasts, videos, editorials, and webinars)
• Amplify the work of project and programme teams, positioning it through the broader organisation narrative
• Write engaging news and feature articles that align with organisational priorities
• Review, edit, and advise on content produced by colleagues and consultants
• Bring together complex and technical information and translate this into easy-to-understand messaging
• Safeguard ISEAL’s brand identity by ensuring all communications reflect its tone of voice and style, and support colleagues to embed brand storytelling in their work through guidance and training

Messaging:

• Develop and maintain ISEAL’s overarching organisational messaging framework, ensuring clarity, consistency, and alignment with the broader narrative
• Create key message templates and toolkits for staff to support consistent communication across programmes, campaigns, and external engagements
• Ensure ISEAL’s messaging reflects its mission, values, and strategic priorities while resonating with diverse audiences
• Embed core messaging in content and campaigns
• Empower staff to confidently represent ISEAL by delivering messaging guidance and training that deepens understanding of organisational priorities and voice

Campaign Planning and Delivery:

• Provide programme teams with communication campaign planning advice
• Oversee the communications campaign scheduler, ensuring activities are coordinated and strategically aligned
• Lead dissemination and growth of thought leadership campaigns, with a particular focus on expanding podcast reach and impact
• Work with the senior coordinator to ensure campaign delivery is well executed
• Analyse the performance of campaign strategies to identify the most effective ways to expand ISEAL’s reach and improve engagement

Editorial Oversight and Sign-off:

• Fully understanding and absorbing the organisational narrative, review and sign off on key communications materials, including social media copy and graphics, news page articles and organisation newsletters
• Ensure content adheres to brand, tone, and quality standards
• Keep key message resources, such as FAQs and explainers, up to date

Other responsibilities:

• Create issue and crisis-response communications as needed
• Work with the communications coordinator to oversee content monitoring and metrics, and assess the effectiveness of communication tactics and strategies
• Ensure that review and approval processes, version control, and filing systems are in place to keep content accurate and sign-offs efficient
• Line manage and mentor direct reports, fostering growth and development

Skills, Competencies & Experience

Essential Experience, Knowledge & Attributes:

• Significant professional experience in content creation and campaign delivery, ideally in an international NGO, membership body, or mission-driven organisation
• Exceptional writing and editorial skills, with proven ability to produce thought leadership articles and multi-format content (digital, video, podcast, etc)
• Familiarity with podcasts and digital storytelling formats, including audience growth strategies.
• Familiarity with facilitating virtual meetings and webinars
• Strong campaign planning experience, including oversight of schedules and coordination across teams
• Demonstrated ability to translate complex sustainability and technical topics into clear, engaging messaging for diverse audiences
• Proven track record of developing and delivering campaigns that increase reach and engagement across a range of geographical regions, including experience using LinkedIn (organic and paid)
• Experience reviewing, editing, and signing off on communications materials
• Experience in maintaining brand voice and quality
• Strong organisational skills, with the ability to balance multiple projects and deadlines
• Excellent communication and interpersonal skills, with the ability to advise colleagues and work collaboratively across teams, displaying professionalism and tact
• Interest in and some understanding of sustainability issues
• Proficiency with digital communication tools and platforms, including virtual meeting tools (Teams, Zoom, etc.), collaborative working tools (Monday.com, Miro, etc.), and Microsoft Office (Word, Excel, PowerPoint)

Desirable:

• Background in sustainability communications or eco-journalism.
• Understanding of sustainability systems, which may have been gained through professional, academic, or voluntary experience.
• Awareness of emerging trends in campaigns and digital content dissemination.

Compensation & Benefits

• 25 days of annual leave, Christmas and New Year
• Extra five days after the full five years.

Conditions of employment

• Applicants will need to provide evidence that they are entitled to work in the UK. An ability and willingness to work in a hybrid work environment is required.

Working locations

• Hybrid model, working in the London office and remotely
• The post holder may be required to undertake occasional international travel

How to apply

• Apply online
• Specific enquiries about this role and the application process can be sent to [email protected]

Interviews

• Please note that we will only contact shortlisted applicants. Please note that we would like to see candidates´ own writing in the cover letter and discourage the use of AI for this purpose.
• First interviews (Teams): Starting 1st January
• Pre-interview timed exercises (between 60 – 90 minutes from home): from 2nd January
• Panel interviews (in person): w/c 5th January
• Decision: mid-January

Policies

If candidates require additional time or other considerations for the interview process, we are committed to accommodating any reasonable requests. Please note that ISEAL will cover travel expenses for in-person interviews for candidates travelling from outside of Greater London. ISEAL also covers caring expenses for candidates who are carers and need to arrange cover for the duration of the interview/exercises.

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