Storytelling is a powerful way to connect members, build identity, and show the impact of your work. For associations with a global reach, finding scalable and engaging ways to collect these stories, at events and beyond, is key to building lasting engagement.
Led by Ilana Cheyfitz from Gather Voices, this seminar focuses on how the Society of Interventional Radiology (SIR) is doing just this through an innovative blend of on-site and remote video collection.
Ilana, with the help of testimonials from Lottye Lockhart, Senior Manager of Interactive Media at SIR will explore how SIR uses a video kiosk at conferences to encourage members to share their stories in an easy, accessible way—capturing voices from across the globe in one place. It will also dive into how SIR continues this work remotely, enabling members to contribute their stories from anywhere in the world and for a wide range of projects.
Topics covered include:
- How video storytelling enhances member experience and post-event outreach
- Practical set-up and usage of video kiosks at conferences
- Tactics for encouraging authentic participation
- Repurposing video content across campaigns, education, and engagement
- Tools and workflows for remote video collection
- Tips for integrating storytelling into your wider content strategy
Whether you’re planning your next event or looking to deepen ongoing member engagement, this seminar offers practical inspiration and tested approaches you can adapt to your own organisation.
Agenda
12:00 - Introduction
12:05 - Presentation
12:35 - Questions & Answers
12:55 - Close
Speaker
