For associations, AI brings both promise and concern: unlocking inclusivity, responsiveness, and relevance, while raising questions about ethics, privacy and protection. This interactive session using AI-powered technology provided by Natter, will give members the chance to participate in an association-wide forum: what’s working, what’s not, and what we need to navigate the future wisely.
AI might be used strategically for convening and engaging all types of members, drawing actionable insights and fixing problems, and being a decisive leader on issues; whilst being open about the challenges in adopting the most sophisticated of technology.
Artificial Intelligence is reshaping how associations understand, engage, and grow their communities.
Join us for a thought-provoking conversation exploring how AI can transform the way associations operate, drive deeper member engagement, and foster inclusive growth at scale.
This highly interactive session will give you a unique opportunity to join a collective conversation on critical themes that will drive the evolution in the association community.
We are pleased to have joining us as speakers:
- Iliana Oris-Valiente, a Managing Director and Innovation Lead at Accenture
- Simon Shelley, former Global Director of Programming, BBC Studios
Agenda
14:00 - Welcome & Introduction
Simon Shelley will open up the session by setting the scene.
14:10 - Innovations and technologies that are driving change
We’ll hear from Iliana Oris Valiente (Managing Director, Head of Connected Innovation Centers for The Americas, Accenture) about the innovations and technologies that are driving change across membership organisations and the next wave of AI powered tools that can serve leaders.
14:15 - Insights into Associations & AI
We’ll then hear from Damian Hutt, Executive Director of AAE, about the learnings and insights from the recent AAE events focussing on AI and Associations. Damian has run events in London and Brussels and various sessions online. He’ll talk about some of the key questions emerging from those events, and the most novel uses of AI in the Association context.
14:20 - Explanation of how Natter will serve the discussions
Simon will explain how we will be using the Natter technology to place people into intelligently 1-on-1 conversations about the themes.
14:25 - Three Coversations
- Engagement: How can AI be leveraged to engage members and measure engagement—across all member profiles, including younger members and those voices that are rarely heard?
- Insight and Action: How AI can turn member insights into timely, strategic action and help associations lead on key issues
- Confidence and Creativity: How we can build confidence to use AI safely and creatively, while staying human and member-focused
14:55 - Summary remarks
15:00 - Close
Event AI Technology
For this unique experience, we are collaborating with Natter (www.trynatter.com), a company providing an AI-powered conversational intelligence tool that connects participants in video conversations, anonymously captures perspectives and intelligently analyzes the responses.
Natter is used by Accenture, Deloitte, PwC, UCL and other organisations. It is fully anonymised and ISO 27001 compliant.
Natter will anonymously capture the collective wisdom of all the delegates in the hour. They will share the insights and and results with theall those who participate, to drive learning and mutual understanding.
Who Should Attend
This session is designed exclusively by the AAE and Natter, for association executives seeking to harness AI for greater strategic impact.
