Digital Manager

Business Disability Forum

About the Organisation

Business Disability Forum (BDF) is a UK-based non-profit membership organization that helps businesses become more inclusive and accessible for disabled employees and customers. It provides guidance, resources, and networking opportunities to ensure that organizations can confidently recruit, retain, and support disabled people in the workplace. BDF’s mission is to create an inclusive world where disabled people can contribute and thrive in business without barriers. Their vision is to help businesses improve their disability inclusion strategies by providing expert advice, knowledge-sharing, and practical tools.

BDF has a network of over 500 organisations across various sectors, including multinational corporations, public sector institutions, and charities. Members gain access to expert advice, tailored resources, and peer networking opportunities to drive disability inclusion within their organisations. Business Disability Forum has an ambitious digital strategy. We have invested substantially in the last few years to upgrade three of our digital products (website, Knowledge Hub, and a self-assessment management tool for our Members). 

About the role

Business Disability Forum is a business membership organisation with an ambitious digital strategy. We have invested substantially in the last few years to upgrade three of our digital products (website, Knowledge Hub and a self-assessment management tool for our Members).

Our Digital Manager will be experienced, confident and a self-starter who can help us to deliver on our digital strategy, achieve our digital goals, continually improve our digital products, ensure digital accessibility and play a key role in the development of new digital products. You will also line manage our part time Digital Content Officer.

Responsibilities

Product Quality and Performance:

• Ensure optimum security, stability and performance of our website and digital products.
• Manage maintenance, improvements and developments for all digital products.
• Carry out investigation to troubleshoot and fix issues internally, and where necessary, escalate to an external digital agency.
• Monitor and evaluate digital product performance and utilise data and user feedback to suggest improvements.
• Manage the user experience programme for all our digital products. Conduct regular user testing and analysis of products to ensure they are meeting user needs. (Design and conduct qualitative and quantitative usability tests, produce reports, suggest and undertake steps to improve user experience.)
• Identify, evaluate, record and communicate any risks to digital delivery and implement procedures to minimise the impact.
• Monitor website analytics and user behaviour (with input from Digital Marketing Manager) to identify and action technical improvements.
• Manage a Jira product backlog for all digital products, including creating tickets, assigning tasks, monitoring progress and delivery 
• Provide a point of escalation (beyond the Digital Content Officer) for configuration issues and troubleshooting faults across our digital products and services. 

New Digital Product Development:

• Identify opportunities for new digital products as per digital strategy priorities.
• Manage delivery of new digital product developments from start to finish including input to brief, scoping, UAT and accessibility testing in collaboration with the project lead.

Digital Accessibility:

• Lead digital accessibility across BDF to position us as a leader and role model in digital accessibility.
• Ensure the organisation adopts a best practice approach in meeting global digital Accessibility Standards across all products and services.
• Ensure we deliver on our accessibility statement.  
• Spearhead initiatives to enhance digital accessibility across all digital products and platforms.
• Lead regular accessibility auditing, reporting and testing ensure continued compliance to agreed WCAG standard.
• Provide guidance and training to internal teams and BDF membership to promote digital accessibility awareness.
• Seek digital accessibility speaker platforms.

SEO:

• Lead delivery of technical SEO tasks.
• Work with content creators, the Digital Content Officer, and the Digital Marketing Manager to continually improve SEO.

Digital Strategy:

• Manage delivery of the priorities in BDF’s digital strategy (with input from Director of Comms & Marketing) and report on performance.

Relationship Building:

• Build productive relationships across the organisation, identifying and developing engagement opportunities with key stakeholders to ensure project deliverables are understood and accepted by all stakeholders.  
• Manage digital project issues and resolve problems proactively, using diplomacy and tact to achieve outcomes whilst maintaining good working relationships.

Third party Suppliers:

• Key contact point for external digital delivery agencies.

Line Management:

• Oversee delivery of work by P/T Digital Content Officer and provide line management. 
• Provide cover for BDF staff Service Desk in absence of Digital Content Officer.

Other (Internal Operational Duties):

• Build productive and professional working relationships internally with BDF staff and externally with Members, Partners, and other stakeholders.
• Take part in your own continuous improvement activities as required.
• Update and maintain accurate records on the Salesforce CRM as required (training available).
• Complete, agree with the manager, and maintain Objectives and Key Results (OKRs) on a biannual basis.
• Be familiar with and at all times adhere to BDF policies, procedures and values, as set out in the Staff Handbook.
• Promote and comply with BDF policies on equality and diversity both in the delivery of services and in working relationships and treatment of others.
• Any other duty as may be assigned that is consistent with the nature of the job and its level of responsibility. Any changes will be made in consultation with the post holder.

Line Management Responsibilities:

• PT Digital Content Officer.

Internal:

• Director of Communications and Marketing
• Digital Marketing Manager
• Digital Content Officer
• Head of Content
• Membership team
• Colleagues within the wider team.

External:

• Digital agency.

Skills, Competencies & Experience

Experience:

• Experience working as a Digital Manager, preferably in a business-facing organisation. (A & I)
• Professional experience maintaining a WordPress Content Management System (A, I).
• Experience in monitoring SysOps - hosted server, CPU, storage, servers, domains, DNS, monitoring, and acting quickly on critical issues.
• Experience in managing complex digital enquiries and troubleshooting issues (A, I & T).
• Experience of carrying out usability and accessibility testing A & I).
• Experience delivering websites and digital products that are accessible to disabled people. (A & I).
• Experience using a ticketing system to log and progress user issues, preferably Jira. (A&I)
• Experience in managing the development of complex digital products from a third-party supplier from start to finish. (A & I)
• Experience of using digital tools to work collaboratively and productively (A & I).

Skills:

• Understanding of CSS and how to impact elements either in the page builder or through custom CSS to fix things outside of the theme (A & I)
• Excellent written and verbal skills (A, I & T).
• Excellent attention to detail and accuracy (A, I & T).
• Ability to calmly troubleshoot and find solutions to issues (A, I & T)
• Ability to prioritise, make decisions and work autonomously (A & I).
• Excellent project management skills (A&I)
• The ability to build and maintain effective relationships (A & I).
• Excellent IT skills with a good working knowledge of Microsoft Office (A, I & T).
• Line management experience (A & I)

Desirable Skills:

• Use of Kadence / Gutenberg blocks, SemRush, Rank Math, and WordFence or equivalent tools (A & I)

Knowledge & Attributes:

• Outstanding digital accessibility knowledge. Comprehensive knowledge of Web Content Accessibility Guidelines (WCAG) and techniques to meet WCAG for web, mobile and documentation. (A, I & T).
• Excellent knowledge of WordPress CMS (A & I)
• Excellent knowledge of SEO and SEO tools (A, I &T) 
• Keen to work as part of a team to maintain the quality of BDF’s digital products. (A & I)
• Committed to undergoing any further training required to fulfil the role (A & I).

Desirable:

• Knowledge of Kadence theme (A & I)
• Knowledge of the Learn Dash platform (A & I)
• Knowledge of and interest in issues affecting disabled people (A & I). 
• Knowledge of or interest in the charity/not-for-profit/membership sector (A & I).

Required Qualifications

• CPACC qualification (A & I) Computer science qualification (A & I)

Compensation & Benefits.

• 25 days Annual leave plus statutory and bank holidays (usually 33 days in total)
• Workplace Pension Scheme 8% of gross salary.
• Permanent Health Insurance.
• Probationary period Six months
• Group Death in Service (Life Assurance 3 x Annual Salary).
• Private Medical Insurance Scheme,
• Private Medical Cashback Scheme.
• Employee Assistance Programme.

Working locations

• Hybrid model, work in the London office and remotely

How to apply

• Send an email to Barnaby Powell at [email protected] with a CV and a cover letter by 5th May 2025 at 5 PM

Interviews

• First interviews are planned for Thursday, 15th May 2025. Second interviews are planned for Tuesday, 20th May 2025.

Policies

• We are committed to becoming disability-smart and an employer of choice irrespective of race (which includes colour, nationality, and ethnic or national origins), sex, sexual orientation, gender reassignment, religion or belief, marital or civil partnership status, age, disability, or pregnancy and maternity.

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