Creating excellent internal communication experiences

Build trust and clarity with great internal communication

Effective internal communication is not just about sending updates; it’s about building trust, creating clarity, and helping people feel genuinely connected to their organisation. For associations, where teams often span departments, geographies, and cultures, strong communication is essential for engagement and performance.

In this seminar, Jennifer Sproul, Chief Executive of the Institute of Internal Communication, will explore what makes communication truly effective in modern workplaces. Drawing on new findings from the IC Index, she will explore what employees value most, and how associations can move from simply informing staff to creating meaningful communication experiences. With a focus on practical skills and strategies, this seminar will support professionals looking to raise the impact of internal communication across their organisations.

Topics covered will include:

  • What makes internal communication effective in today’s workplaces
  • What employees really want – insights from the latest IC Index
  • Moving from informing to fostering connection and clarity
  • Core skills internal communicators need to succeed
  • Practical ways to strengthen communication impact across teams

Agenda 

12:00 - Introduction
12:05 - Presentation
12:35 - Questions & Answers
12:55 - Close

Speaker

Jennifer Sproul

Jennifer Sproul

Chief Executive, Institute of Internal Communication

Find out more