Paul Sloggett
Marketing Director,
Chartered Institution of Wastes Management
Paul Sloggett is Marketing Director at CIWM, the professional membership body for those working in resources and waste management. The responsibilities of Paul?s team include member recruitment and retention and generating funding through sales of CIWM?s wide range of products and services. CIWM is a relatively small charity with 5,500 individual members but has big ambitions to grow. As part of the senior management team Paul is involved in leading a significant shift in strategy aligned to the world?s heightened ambitions to make sustainable use of the planet?s resources and reduce waste and pollution to zero. The work and passion of these members plays a vitally important role in achieving this, and it is CIWM?s role to help them. The plan includes repositioning the organisation and brand to appeal to a wider market, improved engagement at a regional level and an increase in member value. Paul?s background includes roles as Managing Director, Publisher and Marketing Director for over 100 different specialist consumer and B2B multi-media brands. He has also been a management and marketing consultant working in fields such as membership, big data, events, coaching and manufacturing. He has an MA in New Media Publishing from DeMontfort University
