In this deepdive session you will examine:

The challenges to gaining an understanding of your membership & stakeholders on a large scale, how to be up-to-date when the sector evolves rapidly, and how to resolve them
Various successful methods that have worked for associations
Example approaches that everyone can learn from
Mistakes and how to avoid them

This expert-led deep-dive session is highly interactive and contributive:

Introduction to the key issues from the Session Leader
Review of delegates' situation (from the session survey completed by attendees)
Structured discussion of the issues highlighted by delegates, with multiple threads
Break
Experience sharing by delegates either to the room or at round tables
Break-out into sub-topic issues
Review and wrap-up

The format may be adjusted to address the needs identified in the session surveys that are completed by delegates a 6-8 weeks before the event.