36. Organisational Memberships: Engagement beyond the Main Contact

2pm – 3.20pm CEST, 1 July 2025 ‐ 1 hour 20 mins

Room: X10-12

Deepdive Session

Some associations can choose their membership composition, whereas for others it is inherent in their organisation’s purpose. Membership models may allow for organisational as well as individual membership – yet what are the implications?

Regardless of membership structure, different tactics are required for engaging with organisational members.

This session interactive session will examine the issues:

This expert-led deep-dive session is highly interactive and contributive:

The format may be adjusted to address the needs identified in the session surveys that are completed by delegates a 6-8 weeks before the event.