Changing Conversations: Changing Outcomes

A programme to transform and grow your Association

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Great conversations make things happen. They generate the commitment and action that takes your association towards its goals. They create growth.

Conversations drive progress across all areas of your organisation including:

  • Attracting Members and keeping them engaged
  • Bringing Sponsors and exhibitors into your organisation
  • Attracting Delegates to your events
  • Driving Advocacy that creates large scale change
  • Strengthening Team and personal development
  • Supercharging Volunteers to put more in and get more out
  • Sharpening Board contribution and focus

If you can see opportunities for your organisation to improve in these areas, the key way to achieve it is by changing the quality of your conversations. Our 'Change your Conversations' programme will support your organisation and your people to be much more effective.

The Programme includes

  • A series of monthly articles throughout 2022, on aspects of achieving change through conversations
  • Four public Masterclasses in Spring, Summer, Autumn & Winter (selected by votes of AAE members)
  • Your bespoke programme of Training & Coaching, tailored to the needs of your association from a wide range of training and coaching that has enhanced the performance and confidence of core teams and volunteers of many associations. The service is specific to associations and delivered in partnership with John Scarrott, an association professional, qualified coach and trainer.