Associations World Congress
Medical Associations Meeting
This Medical Associations Meeting takes place on Sunday 13 June.
SPONSOR
- 10:00 AM
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Registration for Medical Associations Meeting
MEDICAL ASSOCIATIONS MEETING
Join the Medical Association Meeting at 10:00 for registration, the sessions will start at 11:00am with lunch served at 13:20pm. The meeting will finish at approximately 5pm.
- 10:30 AM
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Chairman's Welcome to Medical Associations Meeting
MEDICAL ASSOCIATIONS MEETING
The chairman will welcome delegates, introduce the conference theme and explain the day's format.
Speakers
Consultant
Medical Associations ConsultantInbar Caspi is association services and congress expert with more than 20 years of experience in consulting over 60 associations and managing more than 170 association congresses. She is the former Managing Director of Kenes UK. For the past 6 years, Inbar has been supporting Medical Associations that organise their congress in-house or wish to take more ownership on their key activity while reaching their goals for growth, profit, education and high level of service. In her new capacity, she has worked with and managed in-house the congresses of some of the largest associations in Europe such as the European Association for the Study of the Liver (EASL), the European Academy of Neurology (EAN), the European Pain Federation (EFIC), and the Federation of European Neuroscience Societies (FENS).Sessions
Chairman's Welcome to Medical Associations Meeting Sunday @ 10:30 AM
Chair's concluding comments and close Sunday @ 5:50 PM
LinkedIn: inbar-caspi/
- 11:00 AM
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Assessing how to successfully promote the work of your association
MEDICAL ASSOCIATIONS MEETING
Advocacy and lobbying are important activities carried out by many non-profit and trade associations across Europe. The centre of this work and influence on decision-makers is, of course, organised in Brussels – but not only. It is also quite specific to each sector and the medico-scientific field is a very particular one.
My presentation will focus on the particular nature of lobbying at the level of EU Institutions: what the particularities of health-related matters imply, what capacity of influence European and international medical associations have, how they can build up and strengthen their power of representation, but also how, in the end, the best conceived campaigns – through concrete examples – can either lead to success or fail miserably
Speakers
- 11:40 AM
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Case study: One associations first steps into the world of policy and advocacy
MEDICAL ASSOCIATIONS MEETING
Objective overview of presentation:
This session will explain how a small-medium size medical association of relatively limited resource has entered the complex world of policy and advocacy.
Areas to be explored:
- What to consider when setting up this major new activity – where to start!
- What the programme can look like – our experience
- The importance of research – with a case study
- The challenge of internal and external engagement – what we have learned
- Looking to the future
What can the audience learn from the presentation:
The presentation is aimed at organisations that are just thinking about entering this arena of activity. This will present the opportunity to learn from an organisation who is also very new in the area (around 18 month activity) regarding their approach; what has worked/not worked; and what the challenges are.
Speakers
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Director of Strategic Partnerships
European Society of EndocrinologyAs the Director of Strategic Partnerships, my key objective is to support ESE in its ambitions to advance endocrinology and the interests of its members and the patients it stands for. In my function the interaction and collaboration with internal and external stakeholders is a key element in developing and generating support for our offering to our members and stakeholders. This support also includes building a solid and sustainable financial basis that allows ESE to grow and fulfill its educational and clinical strategies and projects.
Sessions
Case study: One associations first steps into the world of policy and advocacy Sunday @ 11:40 AM
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Chief Executive Officer
European Society of EndocrinologyI have worked with ESE since its launch as an individual membership society in 2006, and since March 2016 as its Chief Executive Officer. In my role I have responsibility, in partnership with the ESE Executive Committee and the ESE Team, to progress ESE’s development and deliver on its vision and objectives. Together we aim to make a real positive difference to the world of endocrinology, and to support our members and the endocrine community to improve health and treatments through endocrine science.
Sessions
Case study: One associations first steps into the world of policy and advocacy Sunday @ 11:40 AM
LinkedIn: helen-gregson-a2a77925
- 12:20 PM
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How can we build successful collaboration between healthcare associations? - The European Healthcare Professionals Dialogue
MEDICAL ASSOCIATIONS MEETING
Objective overview of presentation:
Most European level health professional associations and Federations are facing the same challenges and we are convinced that we need to collaborate with all the health professions and that collaboration is the key for success
Areas to be explored:
- How to define our aim and vision
- Exchange best practices on how we developed the relationship/collaboration between the different association levels.
What can the audience learn from this presentation?
- How the group was established
- How the group plans to establish Allied Health in countries where allied health is not yet organized, based on WHO country classification
- Knowledge and expertise on advocacy resources
- The next steps to be taken in our journey
Speakers
Executive Director
European Federation of Associations of DietitiansJudith Liddell is Executive Director of The European Federation of the Associations of Dietitians, with 71 member associations representing over 35.000 dietitians and 9000 student dietitians in more than 30 countries. Judith was Network Manager of the DIETS Thematic Networks 2006-2013. She is registered to practice dietetics in UK & DE and has worked in public health promotion, research, private practice and industry.Sessions
How can we build successful collaboration between healthcare associations? - The European Healthcare Professionals Dialogue Sunday @ 12:20 PM
- 1:00 PM
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Lunch, Expo & Networking
BREAK
Enjoy a delicious lunch and meet your fellow delegates, speakers, conference sponsors and exhibitors.
- 2:00 PM
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The journey: How can you transform your association to build customer, staff and CSR value?
MEDICAL ASSOCIATIONS MEETING
Objective overview of presentation:
We are in the process of both transforming our approach to development and navigating the internal change management needed to support transformation.
Areas to be explored:
- Our five-year development plan and results
- Internal approaches to change management
- External approaches to diversify funding sources
- Assessing the challenges associated with grants
- Understanding how to communicate the value you deliver
- Developing and creating a new understanding of the Union
- Establishing marketplace value and rolling-out delivery
What can the audience learn from this presentation?
We’ve realized that our team, our programs, our communications, and our fundraising are inextricably linked. If we want any one part to grow, we must pay attention to the entire ecosystem. Like the gears of an engine, these component parts must work together to drive the company to the future
Speakers
Fundraising Consultant
International Union Against Tuberculosis and Lung DiseaseLarry is a Senior marketing and development professional with over 20 years experience leading communications, fundraising, and brand positioning efforts for international corporate, non-profit and government organisations. Strong bias-to-action coupled with a dedication to data-driven decision making has led to a proven track record of creative problem solving and proven business results.
He recently joined The International Union Against Tuberculosis and Lung Disease. Established almost 100 years ago, The Union is the first global public health organisation. Our mission is to end TB and improve lung health for people around the world.
Larry is passionate about community involvement, social marketing, and corporate social responsibility.
Sessions
The journey: How can you transform your association to build customer, staff and CSR value? Sunday @ 2:00 PM
Taking different approaches to securing sponsorship and long-term partnerships? Monday @ 4:10 PM
- 2:40 PM
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How can you attract and keep young professionals involved in an association? Succession planning strategies
MEDICAL ASSOCIATIONS MEETING
Objective overview of presentation:
When I joined ISBT as Executive Director in January 2009 the image the Society portrayed was that of a ‘Gentlemen’s club’. The Society was ‘stuck in the past.’ Sixty five percent of the membership were aged 51 and older and only 1% of the membership were aged under 30 years. It was recognised that many of the ‘senior’ professionals were nearing retirement age and there was a lack of young professionals to take their place. There was also a lack of succession planning regarding key positions and roles within the Society.
Areas to be explored:
- The importance of monitoring demographics
- How ISBT established its young professional’s council
- The young professional’s council’s terms of reference
- Identifying what our young professionals want from the Society
- Encouraging a young professional’s network
- Involving young professionals in decision making
- Assessing future plans
- Succession planning strategies
What can the audience learn from this presentation?
How to increase the number of young professional members, to get them more involved in the society, to identify those with leadership potential and to encourage them to put themselves forward for governance positions and roles.
Speakers
Executive Director
International Society of Blood TransfusionJudith was appointed the International Society of Blood Transfusion’s (ISBT) first Executive Director in 2008 and was the Society’s first staff member. The Society has grown to seven staff all working from its Central Office in Amsterdam. Judith has been involved with Associations for over twenty years serving as a Board member and then President of the British Blood Transfusion Society and as Board member and Vice President of ISBT.
She is passionate about blood transfusion and as a medical scientist herself has been aware of the need for ISBT to embrace and grow its young scientists and doctors membership. In 2017 she persuaded the ISBT Board to establish a young professionals council with the remit to champion and engage young professionals within the Society and communicate with the Board to ensure that the needs of the young professionals community are met.
Sessions
How can you attract and keep young professionals involved in an association? Succession planning strategies Sunday @ 2:40 PM
Attracting and keeping young professionals involved in an association; succession planning strategies Monday @ 12:10 PM
Researcher
SanquinSyeldy is a qualitative researcher doing her PhD at Sanquin, the Dutch national blood bank, on ‘Assessing the future demand of blood products and the organizational implications therein.’ She is also an active member of the International Society of Blood Transfusion (ISBT), where she partakes in various Young Professionals activities. Syeldy is passionate about people, cultures, and organizational change.
Sessions
How can you attract and keep young professionals involved in an association? Succession planning strategies Sunday @ 2:40 PM
- 3:20 PM
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Is compliance killing the medical congress?
MEDICAL ASSOCIATIONS MEETING
Areas to be explored:
- How did the gradual integration of compliance regulations by the industry affected medical congresses?
- Have the new rules affected the profitability of the congresses and the potential in raising funds from the industry?
- Are medical congresses aligned with the companies’ restrictions and expectations?
- Can we raise the potential income from the industry in the spirit of the new regimes?
Speakers
Sponsorship & Exhibitions Consultant
Maya Ravinsky, Industry Relations and SalesMaya is a professional fundraiser raising financial support for medical congresses from the pharmaceutical and medical devices industries. In the course of her work Maya initiates and implements new fundraising strategies and establishes long term agreements between associations and potential sponsors.
Over the last decade Maya managed to raise around 6 million Euro/year and increase revenue in a sustainable way.
Maya is a certified lawyer who specialized in private and public international law before specializing as a professional fundraiser.
For more than 12 years, Maya has worked in the PCO's (Professional Congress Organiser) sector pioneering fundraising techniques and strategies.
In 2006 Maya joined Kenes International as the Director of the Sponsorship and Exhibition Sales Department. Maya has managed a team of 10 fundraisers and was responsible for servicing more than 30 associations each year.
Maya’s passion for her job is fueled by her desire to assist associations in reaching their targets and achieve their objectives.
Over the past few years Maya acquired extensive knowledge in pharma/medical devices Industries regulations and she is actively involved in different professional forums.
The strategies Maya develops continuously evolve in alliance with the challenging regulatory environment that we all witness over the past few years.
Sessions
Is compliance killing the medical congress? Sunday @ 3:20 PM
- 4:00 PM
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Refreshment & Networking break
BREAK
Networking with delegates, speakers and engage with exhibitors.
- 4:30 PM
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Updating and refreshing the sponsorship model through an “online” shop and automated processes
MEDICAL ASSOCIATIONS MEETING
Objective overview of presentation:
Presenting the advantages of the online shop and sponsorship platform in terms of administrative charge, revenue increase and relationship building with partners. Understanding the dynamics of sponsor behavior and the reasons to invest in the event.
Areas to be explored:
The demand and expected ROI of the sponsor, the strategy of the online platform and the need for a hybrid model.
What can the audience learn from this presentation?
Understand what leads a sponsor in purchasing marketing opportunities at the events and how the online platform can support with reaching sales’ objectives in a transparent and personalized manner.
Speakers
Head of Congress & Corporate Relations
European Academy of Dermatology and Venereology
Kimberley Zimmermann
Head of Congress & Corporate Relations
European Academy of Dermatology and VenereologyKimbeley is the Head of Congress & Corporate Relations, she manages with the teams for the EADV’s annual congress and symposium. She is very passionate about developing new collaborations and strategies to fund the events and strongly believes that collaboration between the Academy and the sponsors is key to face the constantly changing legal environment.
Kimberley has changed the approach to sponsors and sponsorship in general in the Academy and contributed to creating long-lasting collaborative partnerships with sponsors while increasing the investments. This relationships goes beyond the events and ensures effective collaboration for the EADV’s activities all year round, supporting the education of European and International Dermatologist and improving patients’ lives. She currently oversees a portfolio of over 230 active corporate partners.
Sessions
Updating and refreshing the sponsorship model through an “online” shop and automated processes Sunday @ 4:30 PM
- 5:10 PM
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Growing pains: building a new association in the health sector
MEDICAL ASSOCIATIONS MEETING
Objective overview of presentation:
DiabetesAfrica was launched in 2019 with one objective: harnessing innovation to accelerate the fight against diabetes and associated chronic diseases. The founders of Diabetes Africa, Greg and Bernadette are tackling many issues at once and this session will be an opportunity to investigate how much-talked-about business practices can help (or not) the association of tomorrow.
Areas to be explored:
- Building a brand and value proposition
- Attracting a diverse and young community
- Establishing a programme of work and a conference
- How to stand out in a busy industry landscape
What can the audience learn from this presentation?
In this session, Greg Tracz and Bernadette Adeyileka-Tracz, founders of Diabetes Africa will walk you through their experience, successes and failures, and how they are tackling familiar challenges in a new environment.
- Learn how agile principles and scrum methodology can be used to ‘fail fast’ and respond to changes in the environment;
- Explore the impact of project branding on early stakeholder engagement;
- Compare methods and ideas on how to grow your presence and membership in the healthcare sector;
- Discuss the balance between programme independence and securing funding from the private sector
Speakers
Founder
Diabetes AfricaBernadette is a registered pharmacist with a doctoral degree and a passion for change. She has eight years of experience across community and clinical pharmacy, academia and in the pharmaceutical industry, where she has helped healthcare professionals keep up with a fast-moving medical landscape and get the best outcomes for patients. With a family history of diabetes and its complications, she is personally driven to make a difference for patients and their loved ones wherever they are in the world.
Sessions
Growing pains: building a new association in the health sector Sunday @ 5:10 PM
CEO
Diabetes AfricaGreg is an association executive with over 10-years of experience leading business development and strategic outreach in the non-profit sector. Working for international organisations and associations, he has been responsible for marketing, branding and communications as well as partner and member engagement. In his past responsibilities, he has helped secure and retain income in the form of sponsorship, membership and event registration working in a diversity of locations including Ethiopia, China, France and Malaysia.
Sessions
Growing pains: building a new association in the health sector Sunday @ 5:10 PM
Branding, rebranding, de-branding: is your association ready for it? Monday @ 8:00 AM
- 5:50 PM
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Chair's concluding comments and close
MEDICAL ASSOCIATIONS MEETING
No description provided
Speakers
Consultant
Medical Associations ConsultantInbar Caspi is association services and congress expert with more than 20 years of experience in consulting over 60 associations and managing more than 170 association congresses. She is the former Managing Director of Kenes UK. For the past 6 years, Inbar has been supporting Medical Associations that organise their congress in-house or wish to take more ownership on their key activity while reaching their goals for growth, profit, education and high level of service. In her new capacity, she has worked with and managed in-house the congresses of some of the largest associations in Europe such as the European Association for the Study of the Liver (EASL), the European Academy of Neurology (EAN), the European Pain Federation (EFIC), and the Federation of European Neuroscience Societies (FENS).Sessions
Chairman's Welcome to Medical Associations Meeting Sunday @ 10:30 AM
Chair's concluding comments and close Sunday @ 5:50 PM
LinkedIn: inbar-caspi/