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- Monday 14 & Tuesday 15 June

Associations World Congress
Monday 14 & Tuesday 15 June
The congress starts with the plenary sessions and is then followed by the Leaders Forum,Events Strategy Forum, Membership, Marketing & Communications, Events, Education & Development Streams.
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- 7:45 AM
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Registration Open & Refreshments
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Collect your badge, network with your peers and visit the association business partners.
- 8:00 AM
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BREAKFAST BRAINS
BREAKFAST BRAINS
Join a group for a light breakfast and a discussion about a topic of interest led by a facilitator
- Top leadership challenges in managing people
- The challenge of generational diversity in your membership
- Building a three-year rolling event plan to mitigate risk, manage costs and drive revenue
- Branding, rebranding, de-branding: is your association ready for it?
- How to create synergies as an International Association with you member and partner associations to grow and take the association forward
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Top leadership challenges in managing people
BREAKFAST BRAINS
Top leadership challenges in managing people (this could cover employees, volunteers, members, the Board)Speakers
Consultant
MEBrennan ConsultingMary Ellen Brennan, SPHR, SHRM-SCP has 20 years' experience in human resources in professional associations and law firms. Her areas of expertise include executive and leadership coaching, workforce planning, organizational culture, performance management, and work/life programs such as telework, recruiting, and project management. She facilitates and leads personal and professional development training, as well as strategic planning and team-building retreats. She managed the development of AIHA's award-winning career stages project which defined the skills and experience needed by members at various stages in their careers, leading to additional opportunities for the association. Mary Ellen has coached association members on resume writing, interviewing, and job search skills. A graduate of the UMUC MBA program, Mary Ellen has continued her learning by obtaining certification in the Myers Briggs Type Indicator, as well as training in Lean Six Sigma, advanced facilitation skills and project management. She holds the highest level of certifications in human resource management.Sessions
Top leadership challenges in managing people Monday @ 8:00 AM
Developing staff without a career ladder and managing future staffing risk through succession planning Tuesday @ 8:00 AM
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The challenge of generational diversity in your membership
BREAKFAST BRAINS
No description provided
Speakers
Partner - Association Consulting
GainingEdgeChloé has 15 years’ experience of working in the Associations Industry, providing leadership across all areas of Association management & operations, membership, stakeholder engagement, communications and marketing. She has various leadership positions on Boards, advisory bodies and expert committees, where she has demonstrated effective experience in strategic planning and implementation.
Chloé worked at the International Water Association from 2005 to 2018 where she was responsible for developing and executing a global growth and engagement strategy for a network of +60K members including national members, corporates, universities and individuals. Her professional experience includes international management and leadership, membership management, membership retention & growth, change management, strategic planning, organisational communications, digital engagement, awards & events management, sponsorship and partnership development, committee management, programme development, internal communications and brand management.
As a globally recognised thought leader in the Association sector, Chloé is a regular speaker on issues pertaining to Membership, Communications and Digitalisation at many industry events and also regularly contributes to industry magazines on issues ranging from Communicating Brand Value to Association Impact & Legacy.
She is a nominated Active Member of the Union of International Associations (UIA) and a Board Member of the European Society of Association Executives (ESAE) where she also chairs the Communications & Membership committee.
Sessions
The challenge of generational diversity in your membership Monday @ 8:00 AM
Chair's Introduction Monday @ 11:05 AM
Planning, Implementing and Evaluating event legacies to strengthen your Association's Mission Tuesday @ 12:15 PM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
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Building a three-year rolling event plan to mitigate risk, manage costs and drive revenue
BREAKFAST BRAINS
No description provided
Speakers
Event Portfolio Development Manager
Institution of Engineering and TechnologyRiad has over 20 years’ experience in developing content and producing conferences in the commercial and non-commercial sectors, both in the UK and in the Middle East. He has developed new conferences from scratch as well as managed and grown portfolios whilst increasing ROI. He is currently event portfolio development manager at the Institution of Engineering and Technology managing a range of events from technical call for papers conferences, to invite only events, to training courses, annual dinners and evening lectures.
Sessions
Building a three-year rolling event plan to mitigate risk, manage costs and drive revenue Monday @ 8:00 AM
Chair's Introduction Monday @ 11:05 AM
Chair's Introduction Tuesday @ 11:25 AM
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Branding, rebranding, de-branding: is your association ready for it?
BREAKFAST BRAINS
Branding, rebranding, debranding: is your association ready for it? (for: C-Level, Board, Head of Communications)Speakers
CEO
Diabetes AfricaGreg is an association executive with over 10-years of experience leading business development and strategic outreach in the non-profit sector. Working for international organisations and associations, he has been responsible for marketing, branding and communications as well as partner and member engagement. In his past responsibilities, he has helped secure and retain income in the form of sponsorship, membership and event registration working in a diversity of locations including Ethiopia, China, France and Malaysia.
Sessions
Growing pains: building a new association in the health sector Sunday @ 5:10 PM
Branding, rebranding, de-branding: is your association ready for it? Monday @ 8:00 AM
- 8:45 AM
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ICEBREAKER
PLENARY
Meet your peers – a short ice-breaker session to introduce you to fellow association executives and suppliers to the sector
Speakers
Executive Director
CPL Meetings & EventsLinda is passionate about associations and is particularly active in the professional associations in her own field. She is also a consultant to a variety of associations. In 2008 she was considered one of Portugal’s five most influential people in the conference & events industry and received the education award from IAHMP. Respected internationally as a speaker she has lectured in countries such as Italy, Spain, Russia, Egypt, Cape Verde, United Kingdom, Dubai, Spain and The Netherlands. In 2009 she received the medal of honour for positive entrepreneurship in Portugal for her commitment to promoting culture and heritage and for CSR initiatives.Sessions
ICEBREAKER Monday @ 8:45 AM
Taking different approaches to securing sponsorship and long-term partnerships? Monday @ 4:10 PM
- 9:20 AM
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Opening of the Associations Congress
PLENARY
The chairman will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
Executive Director
Association of Association ExecutivesI’m responsible for the strategy and operational management of the Association of Association Executives, with all members of the team reporting to me. With the advice of members, Advisory Panel members, and the team, I decide what new products and services to offer, and how they should be fulfilled.
I have over 35 years experience in conferences and events, with 21 specifically supporting associations with their events, publishing, member engagement, and association management. I have headed up the AAE since its beginnings in 2006.
I would love to hear about what you feel we ought to be doing to support you as association executives, and how we can improve our current offering. If you have something to contribute, please get in touch with me.Sessions
Opening of the Associations Congress Monday @ 9:20 AM
Chairman’s Summary & Announcement Tuesday @ 3:30 PM
- 10:00 AM
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Reinventing the association wheel
PLENARY
The only way to remain relevant in the face of continuous change is to adopt behavioural patterns that allow organisations to chart a course in the right direction and at the right pace.
This session will explore the mindsets, behaviours, products and patterns that keep associations from jumping into the fast lane to future success.
Speakers
Strategist
At That PointJuanita is obsessed with organisational success in a fast-changing future.
She is often called on for her expertise in matters relating to strategic stakeholder engagement and her knack for translating complex issues into easily relatable concepts.
These skills also come in very handy when she's on stage as professional conference speaker or masterclass facilitator on topics relating to "doing better business better".
As an “old millenial" Juanita has experienced the world of work both as how it used to be, as well as where it has shifted to. Therefore, in steering and managing her own company (www.atthatpoint.co.za), she draws inspiration from both those who remember the usual, and those that are creating the unusual.
Sessions
Bridge the generational communication gap for sustained association growth Sunday @ 2:00 PM
Reinventing the association wheel Monday @ 10:00 AM
- 10:30 AM
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Refreshment & Networking break
BREAK
Networking with delegates, speakers and engage with exhibitors.
- 11:05 AM
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Chair's Introduction
Events Strategy Forum
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
Event Portfolio Development Manager
Institution of Engineering and TechnologyRiad has over 20 years’ experience in developing content and producing conferences in the commercial and non-commercial sectors, both in the UK and in the Middle East. He has developed new conferences from scratch as well as managed and grown portfolios whilst increasing ROI. He is currently event portfolio development manager at the Institution of Engineering and Technology managing a range of events from technical call for papers conferences, to invite only events, to training courses, annual dinners and evening lectures.
Sessions
Building a three-year rolling event plan to mitigate risk, manage costs and drive revenue Monday @ 8:00 AM
Chair's Introduction Monday @ 11:05 AM
Chair's Introduction Tuesday @ 11:25 AM
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Chair's Introduction
MEMBERSHIP
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
Partner - Association Consulting
GainingEdgeChloé has 15 years’ experience of working in the Associations Industry, providing leadership across all areas of Association management & operations, membership, stakeholder engagement, communications and marketing. She has various leadership positions on Boards, advisory bodies and expert committees, where she has demonstrated effective experience in strategic planning and implementation.
Chloé worked at the International Water Association from 2005 to 2018 where she was responsible for developing and executing a global growth and engagement strategy for a network of +60K members including national members, corporates, universities and individuals. Her professional experience includes international management and leadership, membership management, membership retention & growth, change management, strategic planning, organisational communications, digital engagement, awards & events management, sponsorship and partnership development, committee management, programme development, internal communications and brand management.
As a globally recognised thought leader in the Association sector, Chloé is a regular speaker on issues pertaining to Membership, Communications and Digitalisation at many industry events and also regularly contributes to industry magazines on issues ranging from Communicating Brand Value to Association Impact & Legacy.
She is a nominated Active Member of the Union of International Associations (UIA) and a Board Member of the European Society of Association Executives (ESAE) where she also chairs the Communications & Membership committee.
Sessions
The challenge of generational diversity in your membership Monday @ 8:00 AM
Chair's Introduction Monday @ 11:05 AM
Planning, Implementing and Evaluating event legacies to strengthen your Association's Mission Tuesday @ 12:15 PM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
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Chair's Introduction
MARKETING & COMMUNICATIONS
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
CEO
SocialBLynsey is CEO of International Digital Agency SocialB. With over 18 years’ experience, Lynsey and her team specialise in providing digital marketing training and services to organisations and Associations around the globe including Prime Global, Central Dredging Association, National Farmers Union, the ACCA to name just a few. Their client base spans far and wide including countries such as Oman, the USA, Mauritius, Jordan, Singapore. Lynsey is called upon for industry insights and comment by the media including CNBC, The Guardian, BBC News & Bloomberg as well as talking at international conferences on a regular basis.
Sessions
Chair's Introduction Monday @ 11:05 AM
How to create great content in less time & use the power of repurposing Monday @ 11:10 AM
Talking all things digital Tuesday @ 8:00 AM
Chair's Introduction Tuesday @ 11:25 AM
Twitter: @lynseysweales
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Chair's Introduction
LEADERS FORUM
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
Leadership Programme Director
Association of Association ExecutivesI look after the leadership activities for the AAE. This involves chairing the Leaders Forums at the UK and the World Associations Congresses, as well the Leaders Summits and identifying other opportunities to support association leaders, for example new programmes and forums to bring Executive Heads together.
I have been working on the AAE leaders events for eight years, contributed to the leadership aspects of all AAE's activities, and have an Executive Masters in International Association Management from Solvay Business School, Brussels.
Get in touch if you would like to hear more about our leadership activities at AAE or if you would like me to put you in touch with a trusted advisor or another executive director with experience of a particular issue.Sessions
Chair's Introduction Monday @ 11:05 AM
Chair's Introduction Tuesday @ 11:25 AM
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Chair's Introduction
EVENTS STREAM
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
Head of Conferences and Events
Biochemical SocietyLorraine is the Head of Conferences and Events at the Biochemical Society, developing and leading the Conference and Events team and ensuring that its activities are aligned with the organisation’s strategy. She began her career at a corporate events management agency but has spent most of the last 20 years working for a range of prestigious associations and learned societies. Lorraine’s first major event was during the final year of a Maths and Computer Science degree at the University of York, when she co-organised the 13th British Juggling Convention, a four-day festival for over 1,000 people.
Sessions
Chair's Introduction Monday @ 11:05 AM
Chair's Introduction Tuesday @ 11:25 AM
Twitter: @LorraineMReese
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Chair's Introduction
EDUCATION & DEVELOPMENT
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
CEO
Digital LearnValli is the founder and managing director of Digital Learn Ltd, an eLearning company specialising in workplace focussed learning solutions. While working at ACCA as Head of Learning Innovation, she created and deployed multi award-winning digital learning solutions for a global audience, and she continues to work with ACCA on many of their online learning solutions. She is a Fellow of the Higher Education Academy and of the Learning and Performance Institute and has a Masters in Education and Technology from UCL Institute of Education.
Sessions
Chair's Introduction Monday @ 11:05 AM
LinkedIn: www.linkedin.com/in/valli-rajagopal/
Twitter: @@ValliRajagopal
- 11:10 AM
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Beyond ROI - co-creating long term event value with key stakeholders
Events Strategy Forum
This session considers events as contributing to an association’s long-term strategy rather than as a short-term revenue source. By looking events as part of a portfolio of activities aimed at delivering long-term value for the association and its members, it focuses on the role of key stakeholders to derive a vision and possible strategy for future cooperation. The premise is that long-term value creation can only be achieved as a collaborative effort of a network of partners with the association as a the focal point. This might require a re-assessment of current relationships and activities as well as the identification of areas of development or cutback. In keeping with the focus, the session adopts an interactive, co-creative approach aimed at generating outcomes that are specifically relevant for each participant.
Speakers
Senior Lecturer in Events
University of WestminsterChiara is currently Senior Lecturer in Events at the University of Westminster where she takes part in the delivery of postgraduate and undergraduate courses and research supervision. She is also involved in programme management and international activities. Before becoming an academic around 12 years ago, Chiara lived in several countries in Europe and Asia working in the private sector first, and then in research and in conference management with the United Nations and the European Science Foundation. Chiara has an MSc in International Conference Management and is currently studying for her PhD with the Institute of Design Innovation at Loughborough University London. Her research interests are on the role of events as platforms for stakeholder value co-creation, event strategy and experience design.
Sessions
Beyond ROI - co-creating long term event value with key stakeholders Monday @ 11:10 AM
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How to create great content in less time & use the power of repurposing
MEMBERSHIP
This session will address:
- Why great content matters
- How to create content for each part of your target audiences’ journey online plus why this important
- How to start creating content that fits their needs
- Content – how and where to discover content ideas
- Content format ideas
- How to maximise your content
Speakers
CEO
SocialBLynsey is CEO of International Digital Agency SocialB. With over 18 years’ experience, Lynsey and her team specialise in providing digital marketing training and services to organisations and Associations around the globe including Prime Global, Central Dredging Association, National Farmers Union, the ACCA to name just a few. Their client base spans far and wide including countries such as Oman, the USA, Mauritius, Jordan, Singapore. Lynsey is called upon for industry insights and comment by the media including CNBC, The Guardian, BBC News & Bloomberg as well as talking at international conferences on a regular basis.
Sessions
Chair's Introduction Monday @ 11:05 AM
How to create great content in less time & use the power of repurposing Monday @ 11:10 AM
Talking all things digital Tuesday @ 8:00 AM
Chair's Introduction Tuesday @ 11:25 AM
Twitter: @lynseysweales
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Communications: Creating vital stakeholder trust
MARKETING & COMMUNICATIONS
- Our context is changing, different issues and areas provide both opportunities and threats for associations to be successful. The world in its broadest sense is changing, with implications for associations.
- The networked, digital society offers opportunities for community building and engagement like never before and at the same times it is threatening the very need for associations.
- Young generations have different expectations, both in terms of the way they perceive value and value propositions, to expectations of their community/communities.
- Inge's argues that communications is essential in creating and nurturing community.
- A communications strategy is central to building stakeholder trust in an association and its environment. How do you build profile and maintain your reputation?
- Being in control is no longer an option. How do you enable? Are you prepared?
Speakers
Advisory Director EACD
European Association of Communication DirectorsInge Wallage is a change maker and senior communications leader who pursued a career in the private sector before making the leap from the oil industry to environmental campaigning. That move sustained her continuous drive to contribute to a better world; a green and peaceful one. She believes in the pivotal role of the communications function. In her 25 years of working life Inge has worked across all areas of communications and has witnessed its ongoing evolution. She held various in-house and agency roles, like the International Water Association, Greenpeace International, Statoil, Philips Electronics, Motorola and Burson-Marsteller. Inge works with the European Association of Communication Directors (EACD) in a consulting capacity as part-time Managing Director to contribute to the association’s next phase. She has lived in London, Norway and Bangkok. She believes that projects and programmes will truly come to life when working with people, inside and outside a company or organisation. She is trained in the method and philosophy of Deep Democracy, which aims to get everyone involved (‘listen to the minority’) and to find ways to turn resistance into a force for good. Inge advocates to work according to ‘The 3As engagement strategy’, a concept which she conceived which stands for authenticity, accountability and audacity; three elements critical to any organisational or business strategy. She is currently writing her first novel.
Sessions
Communications: Creating vital stakeholder trust Monday @ 11:10 AM
Change Management Tuesday @ 11:35 AM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
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Relevance and impact for associations!
LEADERS FORUM
No description provided
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Successful digital marketing for events
EVENTS STREAM
The effectiveness of online communications is a crucial part of attracting participants to events and ultimately running successful events. This session offers a crash-course on the best strategies, techniques and tools to use in order to achieve this. This session is focused on providing a good overview of processes and time-saving tips for those with limited resources and budget.
Speakers
Chief Social Strategist
miguelseven.comMiguel is an experienced event professional and passionate social media advocate who regularly speaks, consults, and trains teams on social media, digital marketing and event technology.
Miguel started his career as a planner and since 2009 he is focused on event technology and online communication. From 2011 to 2017 he played an important part in developing the IMEX Group’s digital content and social media presence. Since 2017 Miguel has worked independently helping organisations to develop social media and digital communication strategies.
Miguel holds a masters degree in Conference and Events Management from the University of Westminster and is certified as a Certified Meeting Professional (CMP) and a Digital Event Strategist (DES). He sits on the International Board of Directors of Meeting Professionals International and is past-Chair of Events Industry Council’s Industry Insights Committee.
Sessions
Successful digital marketing for events Monday @ 11:10 AM
Twitter: @miguelseven
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Developing a digital mentoring solution
EDUCATION & DEVELOPMENT
ACCA believe that accountancy is vital for economies to grow and prosper, which is why they work all over the world to build the profession and make society fairer and more transparent. They have more than 219,000 fully qualified members and 527,000 students worldwide. They’re members are among the world’s best-qualified and most highly sought-after accountants, working in every sector you can imagine.
This session will focus on developing and implementing an online mentoring programme and has the following learning outcomes:
- Overview of ACCA’s Mentoring Programme
- Understand some of the challenges of a remote mentoring programme
- Tips on implementing an online mentoring programme
Speakers
Head of Professional Development Products
Association of Chartered Certified AccountantsClare Hodgson
Head of Professional Development Products
Association of Chartered Certified AccountantsClare Hodgson is head of professional development products at ACCA. Clare is responsible for ACCA’s global online CPD product offering, designed to support ACCA members enhance their careers by developing their skills and knowledge. Clare recently led the project team to launch ACCA’s mentoring programme.
ACCA (the Association of Chartered Certified Accountants) is the global body for professional accountants. We aim to offer business-relevant, first-choice qualifications to people of application, ability and ambition around the world who seek a rewarding career in accountancy, finance and management. They support 219,000 members and 527,000 students in 179 countries.
Sessions
Developing a digital mentoring solution Monday @ 11:10 AM
- 12:10 PM
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Building delegate personas to grow relevance and attendance of large conferences
Events Strategy Forum
This session will be interactive, and the objective is to discuss;
- What are personas and how can they help improve event attendance
- Putting together personas as an activity, using the AWC 2020 as a practical example to learn from
Session overview:
- Delegates will hear about the concept of developing personas as a means of improving event content and better targeting existing and new key congress stakeholders.
- The objective of this session is to work through how to come up with three-four personas which captures most of the audience. Rodney will work through this with you and discuss:
What are personas?
- Identify your existing and potential new target audiences
- Better describe your target audiences
- Reflect on your audience for and your events as well as your broader association activities?
Activity: Putting together personas for the AWC 2020
You will then be asked to work on an exercise to learn the tools and techniques to takeaway and utilise within your association.
Rodney will set the scene by giving examples and case studies of personas allowing delegates to work on examples of something that might be meaningful for them that they can take away and implement back in the workplace.
Speakers
Events Director
International Gas UnionRodney Cox is the Events Director for the International Gas Union (IGU). Founded in 1931 the IGU represents more than 90% of the global gas market through it National Association membership. Rodney has over 20 years’ event management experience, across five continents; this includes trade exhibitions, conferences and consumer shows – mostly on behalf of industry associations. He previously served as Vice President of the Exhibition and Event Association of Australia (EEAA) and twice headed the Best Show Team winners at the EEAA Awards of Excellence, for the 16th International Conference and Exhibition on Liquefied Natural Gas (LNG 15 Algeria in 2010) and 26th World Gas Conference (WGC 2015 in France). For more than fifteen years Rodney has lectured at undergraduate and postgraduate levels at the University of Technology, Sydney.
Sessions
Building delegate personas to grow relevance and attendance of large conferences Monday @ 12:10 PM
Building a successful strategy to deliver an effective, transparent and robust bidding process for major events Tuesday @ 11:30 AM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Managing “flight shame” – are long-distance flights to congresses becoming a social and ethical “no-no” and if so, how can event planners respond Tuesday @ 2:10 PM
Executive Director
Interaction Design AssociationBrenda Sanderson is an association executive and designer living and working in Montréal. She is Executive Director of IxDA, the global network dedicated to the professional practice of Interaction Design and was previously Managing Director of Icograda. Through her responsibilities at Icograda and her current position, she has worked in more than 25 countries—bridging cultures, language and timezones to use design for progressive change since 2005.
As IxDA's Executive Director, Brenda leads distributed, virtual teams who organize two annual international meetings for 1500+ attendees - Interaction Week and Interaction Latin America. Other programs include the annual Interaction Awards, IxDA Design Education Summit, and IxDA Student Design Charette.
From 1994-2005, Brenda held successively more responsible creative positions in the publishing and advertising sectors. Her work for Nova Scotia Tourism was twice awarded the Canadian Advertising Campaign of the Year and she received the Kenneth R Wilson award from the Canadian Business Press. A highlight was designing Canada's identity for Expo 2000.
Brenda has served on numerous volunteer boards, including the Data Interoperability Standards Consortium, the Ottawa Tourism Client Advisory Board, and the National Council of the Graphic Designers of Canada (GDC). She is an Ambassador for INDIGO, the International Indigenous Design Network, and a member of the Mandela Poster Project Collective (MPPC).
Brenda is a CGD certified member of the Graphic Designers of Canada (GDC).
Sessions
Building delegate personas to grow relevance and attendance of large conferences Monday @ 12:10 PM
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An agile Journey towards member engagement - Actioning a membership re-structure and transformation
MEMBERSHIP
What prompted the Agile Business Consortium to revisit membership strategy and structure in the last year. By surveying members, the association was able to get a true picture of what members valued or didn’t value; under-used or ignored benefits and other factors leading to the restructure and transformation.
- What did the membership survey reveal and what actions did it set in motion
- Why we have recently re-launched a membership offering at a lower price
- What did we learn about the value and take-up of member benefits
- How will having a CRM system later this year allow us to roll out further benefits and what they will be
- How have members responded to the new structure - initial feedback
Speakers
Head of Membership
Agile Business ConsortiumAt the Consortium, Rachel’s role is to be the voice of the member network at HQ. She looks after the member strategy and is the first point of call for member enquiries. Rachel also leads the ambassador programme for the Consortium, supporting our representatives all over the globe.
Sessions
An agile Journey towards member engagement - Actioning a membership re-structure and transformation Monday @ 12:10 PM
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Thinking outside the box: How can we boost revenue by harnessing creative and fresh approaches to traditional sales methods?
MARKETING & COMMUNICATIONS
Sales is often considered a dirty word in the world of “Non for profit”, but thankfully that old school of thought is changing…. and for a good reason. The “build-it-and-they-will-come” attitude simply no longer works and many organisations now need to take a more strategic view in Sales and Business Development. But where do you start? When looking at generating revenue it is not just a matter of being commercially savvy, but the concept must also engage members, be relevant and be viable for the long term, after all small teams can only do so much.
In this session we will tap into our creative frame of mind, share ideas and concepts and look at how you can develop one new idea for your Association to either create a new revenue stream OR look at new ideas to do more with less. Remember an association is more than a team in head office, it is made up of hundreds of volunteers willing and able to help! This session offers you the opportunity to return to your office and….
- Be more confident to audit your current situation, really look at what works and what does not
- Have a number of new ideas that you can start working on
- Understand what “freebies” may be available to your organisation- You never know if you don’t ask
Speakers
Business Development Manager
Civil Air Navigation Services OrganisationHelen is leading CANSO’s membership, sales, and marketing activities. This includes ensuring Members get value from their membership, and developing and implementing the CANSO business development strategy. Helen has 25 years experience in Sales and Marketing, over 18 years experience with International organisations and over 10 years working with Associations.
Sessions
Thinking outside the box: How can we boost revenue by harnessing creative and fresh approaches to traditional sales methods? Monday @ 12:10 PM
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Attracting and keeping young professionals involved in an association; succession planning strategies
LEADERS FORUM
When I joined ISBT as Executive Director in January 2009 the image the Society portrayed was that of a ‘Gentlemen’s club’. The Society was ‘stuck in the past.’ Sixty five percent of the membership were aged 51 and older and only 1% of the membership were aged under 30 years. It was recognised that many of the ‘senior’ professionals were nearing retirement age and there was a lack of young professionals to take their place. There was also a lack of succession planning with regard to key positions and roles within the Society. One of my aims has been to increase the number of young professional members, to get them more involved in the society, to identify those with leadership potential and to encourage them to put themselves forward for governance positions and roles. We will explore:
- The importance of monitoring demographics
- How ISBT established its young professionals council
- The young professionals council’s terms of reference
- Identifying what our young professionals want from the Society
- Encouraging a young professionals network
- Involving young professionals in decision making
- Future plans
Speakers
Executive Director
International Society of Blood TransfusionJudith was appointed the International Society of Blood Transfusion’s (ISBT) first Executive Director in 2008 and was the Society’s first staff member. The Society has grown to seven staff all working from its Central Office in Amsterdam. Judith has been involved with Associations for over twenty years serving as a Board member and then President of the British Blood Transfusion Society and as Board member and Vice President of ISBT.
She is passionate about blood transfusion and as a medical scientist herself has been aware of the need for ISBT to embrace and grow its young scientists and doctors membership. In 2017 she persuaded the ISBT Board to establish a young professionals council with the remit to champion and engage young professionals within the Society and communicate with the Board to ensure that the needs of the young professionals community are met.
Sessions
How can you attract and keep young professionals involved in an association? Succession planning strategies Sunday @ 2:40 PM
Attracting and keeping young professionals involved in an association; succession planning strategies Monday @ 12:10 PM
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Are we ready for things going wrong? Developing effective and comprehensive risk assessment for major events to support your “duty of care” to participants
EVENTS STREAM
Have you ever had to move your event location at short notice or under duress? Have you had a serious incident or emergency at one of your events? What process do you have in place to assess risks before confirming the event and how do you prepare contingency plans going forward?
The need to develop a comprehensive safety and security assessment and to have contingency plans in place is a must in today’s world and in the event industry. Asking tough questions when gaining information from your local teams is crucial to understanding risk factors but requires sensitivity and diplomacy. Defining those difficult questions and conversations, then utilising the answers and feedback allows to assess risks and develop contingency plans. We will look at some examples which show the necessity and value of being prepared.
Speakers
Senior Conference Manager
International Federation of Gynecology and ObstetricsNika is an event geek with 15+ years of experience in events and hospitality industries. She has worked for a high end hotel group as Sales and Event Manager, before moving to a buyer side as Head of Events for WAGGGS (World Association of Girls Guides and Girl Scouts). Now she is working as Senior Conference Manager at FIGO (Federation of International Gynecology and Obstetrics).
Nika is always looking into ways to improve event project management processes and to increase the impact of events for membership organisation.
Sessions
Are we ready for things going wrong? Developing effective and comprehensive risk assessment for major events to support your “duty of care” to participants Monday @ 12:10 PM
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Show Stress Who's Boss!
POP-UP MENTORING
In today’s fast paced environment, people need to learn how to work efficiently under pressure, cultivate mental toughness and build resilience.
By the end of this interactive programme, delegates will know how to:
- Identify the difference between ‘pressure’ and ‘stress’
- Recognise the early warning signs of stress both in oneself and in others
- Use proven techniques to build resilience to pressure
- Implement skills and tools to manage pressure effectively
- Manage time e.g. phone, email, meetings
- Achieve a healthy worklife balance
- Improve personal health and wellbeing
This programme is designed for insight and effective action. All techniques are immediately transferable to home and work.
All delegates will be given a stress test card for personal use.
Speakers
Chair
International Stress Management AssociationCarole’s credibility is rooted in twenty years’ success as CEO and Founder of the Carole Spiers Group.
In I998, Carole launched Stress Awareness Day on behalf of the International Stress Management Association of which she is the current Chair. She is also a Fellow and past President of the Professional Speaking Association [London].
Carole is recognised as a leading authority on wellbeing and stress at work and is the media’s first choice for comment on workplace issues and best-selling author of Tolleys ‘Managing Stress in the Workplace’ and ‘Show Stress Who’s Boss!’
Carole’s charismatic style of combining inspiration with insight has made her a sought-after international keynote speaker working with equal success in the contrasting cultures of the UK and the Gulf region.
Sessions
Show Stress Who's Boss! Monday @ 12:10 PM
Show Stress Who's Boss! Tuesday @ 2:00 PM
- 1:15 PM
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Lunch, Expo & Networking
BREAK
Enjoy a delicious lunch and meet your fellow delegates, speakers, conference sponsors and exhibitors.
- 2:30 PM
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Creating a new model for a major world congress – collaboration not competition
Events Strategy Forum
The World Heart Federation decided on a collaborative not competitive approach to delivering their major congress, working with national societies to deliver a successful and profitable congress.
Speakers
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Attracting GenZ into the industry; collaborating with academic partners and other trade associations
MEMBERSHIP
This session outlines several models trade organizations can use to help industry members attract next generation professionals. Learn first-hand lessons through case studies how engaging academia, military veterans, allied associations and workforce agencies can build more job pipelines into member companies. You’ll walk away with tools your organization (and your industry) can use to establish sustainable models for recruitment from grassroots to national levels.
Speakers
Program Director
Audiovisual Integrated Experience AssociationJoseph is Program Director for the AVIXA Foundation, charitable arm of AVIXA, the international trade association representing the audiovisual industry. He oversees all efforts devoted to creating opportunities for tomorrow’s AV professionals. He manages the Foundation’s workforce development programs, and partnerships with schools and allied organizations. He also spearheads the many annual scholarship and grants awarded to students and community groups striving for success in the industry. He recently launched a global campaign to raise awareness of AV careers, bring skills training to more communities, and connect people to their first AV job.
Sessions
Attracting GenZ into the industry; collaborating with academic partners and other trade associations Monday @ 2:30 PM
Professional Development: Navigating Peer, Member, and Volunteer Relationships Tuesday @ 11:35 AM
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Successful development of International Podiatry Day – building a global campaign with limited resources
MARKETING & COMMUNICATIONS
Prior to the development of International Podiatry Day, many national associations ran their own events as part of World Foot Health Awareness Month. There is a need to evolve a more dynamic campaign to promote podiatry as a profession, particularly where it is relatively unknown in some countries. Also, to build a global community of podiatrists who are proud of their profession. It was important to find out what members wanted and their views were sought via a survey. From the outset the federation wanted to create an awareness campaign not live events, in order to engage a virtual global audience. The steps that were undertaken to develop and launch the campaign and the impact it has had on the profession will be described. Points that will be explored include:
- Evolving a creative and abstract campaign, not just a series of live events
- Exploiting social media and using video, infographics and other tools
- Identifying and securing financial backing for the campaign
- Using accessible and affordable online tools
- Identifying what worked well and not so well for the future
- Introducing impact research for future campaigns
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Critical Talent Management & Recruitment
LEADERS FORUM
Could a more structured approach to career development help your association attract and retain talent ? Our sector is little known on campus and characterised by 'hiring for the job', Is this damaging our associations? Are we missing out on some of the best graduate talent? Are we losing talent, and knowledge, as they switch jobs to seek their own personal development?Wider questions -- Could a common competency profile for our sector help us?
What is the VP specific to your association for investment in talent management?
- How do you structure recruitment?
- How do you look to develop your staff?
- Why isn’t internal training for your staff a high priority?
Speakers
Executive Director
European Institute for Industrial LeadershipSteve Price is a Chartered Engineer with a business education from Cranfield and Oxford universities. After 20 years in the chemical industry building new plants and new businesses on three continents, he used the skills and networks he’d developed to create a unique not-for-profit industry association.
Established in 2003 the European Institute for Industrial Leadership (EIIL) helps member companies in the process, plastics and engineering sectors, to research issues likely to affect their future leadership. This research feeds into programmes which help equip ‘next generation leaders’ with skills needed in their future workplace.
Steve has a passion for developing people and has contributed on this subject as an expert to the Consultative Committee for Industrial Change at the European Economic and Social Committee. For the last twelve years he has been a member of the Advisory Board of JADE the European Confederation of Junior Enterprises, was this year appointed to the Advisory Board of the World Council for Junior Enterprise, and is also engaged as a mentor to the Executive of the Erasmus Student Network.
Sessions
Critical Talent Management & Recruitment Monday @ 2:30 PM
Talent Management - Why invest internally in your staff Tuesday @ 8:00 AM
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The ERS Satellite event – Innovative use of technology to engage a global audience
EVENTS STREAM
The ERS initially held one event at eight venues around Europe and then progressed their model to one event across two days at four venues, involving local societies and increasing collaboration through speaker connection and live streaming.
This session will look at the feasibility of running innovative events, learning and delivering events to meet participant needs.
Key objectives are to address:
- Who is our customer and how can we follow the trend of new generations and their needs?
- What research was undertaken and what strategy was applied to deliver these events?
- Pros, cons, concept, what did we learn, what do we plan to do in the future and the importance of being first to market
- The importance of free access events available anywhere in the world, designed for an online audience.
Speakers
Senior Programme Coordinator
European Respiratory SocietyAfter completing a Bachelor degree from HEC Montreal and a Master degree from EMLyon Business school, Valentine began her career in event management in the hospitality industry and then worked for international organisations such as the International Air Transport Association (IATA) and the International Union for the Conservation of Nature (IUCN). She is currently working at the European Respiratory Society (ERS), mainly focusing on the ERS International Congress which brings together more than 20’000 participants and ERS Satellites, a recently awarded, innovative event.
Sessions
The ERS Satellite event – Innovative use of technology to engage a global audience Monday @ 2:30 PM
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Growing a profession internationally; Challenges & Considerations
EDUCATION & DEVELOPMENT
Ian will share a perspective on the challenges of international membership growth and a need to keep entry standards up to date in a fast-changing world. Approaches to education, training, and the needs of professions are different globally. What unites nearly all professions are the challenges we are facing from changing industry needs, the impact of technology and data, and the importance of lifelong learning. How best to respond to those challenges, support people into the profession, and deliver a positive social impact?
Speakers
Global Education Manager
Royal Institution of Chartered SurveyorsIan Jeal is Global Education and Qualification Standards Director at the Royal Institution of Chartered Surveyors; responsible for entry to the profession, including working with universities and education providers, competency frameworks, and assessments for professional qualification. He is currently studying for a Doctorate in Education and the University of Buckingham, looking at the role of professional qualifications, memberships, and regulation in the professions.
Sessions
Growing a profession internationally; Challenges & Considerations Monday @ 2:30 PM
- 3:30 PM
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Refreshment & Networking break
BREAK
Networking with delegates, speakers and engage with exhibitors.
- 4:10 PM
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Taking different approaches to securing sponsorship and long-term partnerships?
Events Strategy Forum
- How to build and sustain long-term sponsorship revenue
- Agreeing policies terms and conditions
- Creating strict guidelines on bespoke packages
- Creating buy-in internally and why it’s important
- How to generate sponsorship in a tight financial network
- Promoting the benefit of branding and exposure
- How to increase sponsorship revenue year on year
- New ways to approach sponsorship
Speakers
Head of Advertising and Sponsorship
International Bar AssociationAs Head of Advertising and Sponsorship, Andrew is responsible for the creation and continuing implementation of the association’s sponsorship policy and guidelines covering all commercial activity. In addition, he oversees the association’s global sponsorship, advertising and business development programmes, including the IBA’s Annual Conference in Seoul, 60+ global specialist conferences, print and online advertisement sales and the creation and implementation of a global programme aimed at helping members get the most from their membership.
Prior to joining the IBA in 2005, Andrew started out as a Voice and Speech teacher at Mountview Theatre School before moving into sales in outdoor advertising, publications and IT sales.
Sessions
Taking different approaches to securing sponsorship and long-term partnerships? Monday @ 4:10 PM
Fundraising Consultant
International Union Against Tuberculosis and Lung DiseaseLarry is a Senior marketing and development professional with over 20 years experience leading communications, fundraising, and brand positioning efforts for international corporate, non-profit and government organisations. Strong bias-to-action coupled with a dedication to data-driven decision making has led to a proven track record of creative problem solving and proven business results.
He recently joined The International Union Against Tuberculosis and Lung Disease. Established almost 100 years ago, The Union is the first global public health organisation. Our mission is to end TB and improve lung health for people around the world.
Larry is passionate about community involvement, social marketing, and corporate social responsibility.
Sessions
The journey: How can you transform your association to build customer, staff and CSR value? Sunday @ 2:00 PM
Taking different approaches to securing sponsorship and long-term partnerships? Monday @ 4:10 PM
Executive Director
CPL Meetings & EventsLinda is passionate about associations and is particularly active in the professional associations in her own field. She is also a consultant to a variety of associations. In 2008 she was considered one of Portugal’s five most influential people in the conference & events industry and received the education award from IAHMP. Respected internationally as a speaker she has lectured in countries such as Italy, Spain, Russia, Egypt, Cape Verde, United Kingdom, Dubai, Spain and The Netherlands. In 2009 she received the medal of honour for positive entrepreneurship in Portugal for her commitment to promoting culture and heritage and for CSR initiatives.Sessions
ICEBREAKER Monday @ 8:45 AM
Taking different approaches to securing sponsorship and long-term partnerships? Monday @ 4:10 PM
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The successful integration of a CRM system
MEMBERSHIP
- Obtaining internal buy
- Appointing a Project Manager
- Scoping out and working with suppliers and API issues
- The holy grail of getting it right and tips for embarking on this major project
- Member feedback and the next steps…
Speakers
Head of Membership
British Dietetic AssociationCamilla is an award-winning communications, marketing and membership expert with over 13 years’ experience working in strategic membership and marketing roles within B2B and B2C associations across the sport, leisure and healthcare sectors.
In her current Head of Membership role as part of the senior management team at the British Dietetic Association (BDA), Camilla is responsible for having helped transform the organisation to become member-oriented. In doing so she has significantly grown annual member recruitment, retention, engagement and satisfaction rates, and delivered a successful CRM/CMS integration project.
She won Young Association Executive of the Year in 2017, and helped the BDA and her team win Member Engagement Award 2015, Best Social Media Campaign 2016 and 2018, and Best Member E-newsletter 2018.
Sessions
The successful integration of a CRM system Monday @ 4:10 PM
Quantifying Membership Value Tuesday @ 11:35 AM
Twitter: @@MillyDurrant
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Effective association marketing on a small budget; making the most of free or low-cost resources
MARKETING & COMMUNICATIONS
Big brands continue to increase their marketing and advertising spending. Nowadays, the budget allocations for digital networks take up a bigger piece of the pie, thus winning the competitors who are spending very little money on marketing, or are not spending at all. Fortunately, money is not the only factor of winning in market competition. As an association or a small NGO you can still use some available tools and tactics that will help your association to stand out from the crowd, even if you have decided not to spend money on your brand’s advertising.
This session is for people who are interested in learning about tools and free or low-cost resources to make marketing on budget possible. Money does not guarantee the best marketing, but right marketing can bring the success. During the session, Diana will share some available resources, insights and opportunities for your association to succeed while having small budget for marketing.
Speakers
Marketing and PR Manager
Federation of Euro-Asian Stock ExchangesDiana Ghazaryan is a young Marketing and Public Relations professional with a history of working in the capital market industry. Currently she is Marketing and PR Manager at Federation of Euro-Asian Stock Exchanges.
Moreover, Ms. Ghazaryan has been involved in Sports Marketing since the beginning of 2018. She is Marketing Manager and Press Secretary of “Ararat-Armenia” Football Club, the champions of Armenian Premier League season 2018/19.
Sessions
Effective association marketing on a small budget; making the most of free or low-cost resources Monday @ 4:10 PM
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Focus Group Discussion: Working effectively with the board
LEADERS FORUM
In professional Societies the staff many times must "take orders" from the board of directors who generally are professionals and experts in their field. What methods and strategies can be adopted to ensure successful collaboration to make sure that all parties are on the same page and have consensus. Working with boards/trustees can be stressful but the speaker will share her experience of creating successful working relationships.
Speakers
Executive Director
ERA-EDTAMonica Fontana was born in the United States in 1965; she moved to Europe in 1970 and grew up in Parma (Italy). In 1991, while writing her university thesis, she started working for the ERA-EDTA, a charity based in England and Wales with more than 7,000 active members, various medical journals, a guideline body, a European registry and various working groups and committees. As the person in charge of the membership office, Monica was able to be aware of all the various activities of the Association, from the Registry activities (being also appointed at the financial manager of a EU funded project linked to the Registry), the fellowship initiatives, the research programmes, the educational courses. ERA-EDTA organizes the second largest annual nephrology Congress worldwide and Monica was actively involved in many of the activities done during the annual Congress especially linked to the various committees. From 1995 until 2016, working from home, she added many other tasks to her main duties: the bylaws, advisor to the President (and Council), advertising and public and international relations. In 2015, Monica became the Executive Manager of the ERA-EDTA and the CEO of a limited company owned by ERA-EDTA that organizes medical events, thus managing all the international operative staff of the association. In 2018 Monica was appointed as ERA-EDTA Executive Director.
Sessions
Focus Group Discussion: Working effectively with the board Monday @ 4:10 PM
Working Effectively with your Board Tuesday @ 8:00 AM
LinkedIn: monica-fontana-65316995/?originalSubdomain=it
Twitter: @monicafontana13
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Building a successful Awards event from scratch
EVENTS STREAM
A case study from PWN Global, on how they bought the Annual PWN Global Gender Balanced Leadership Awards into being.
Why
- Changing market sees an increased difficulty and lengthier sign up process to on board Corporate Partners with our standard packages. Corporate Partners are less inclined to commit to activities which require long term commitment, favouring one off event sponsorships to gain visibility for their brand when aligning to a cause.
- We needed to diversify our revenue streams to improve our business model stability.
- Whilst there are many generic diversity events in the world, there is no event that focuses on the gender balanced leadership angle. Latest stats from the World Economic Forum state at the current rate of progress, the global gender gap will take 108 years to close and economic gender parity will take 202 years to achieve. With such a long road ahead, we need to celebrate our wins along the way to keep the key players motivated, increase awareness and visibility and hopefully and accelerate the pace of change
- Delivering an awards event would enable us to:
- Raise much needed short-term revenue - Signing up sponsors at a quicker rate with a lower price, one off, offer
- Give our members a forum to celebrate their work – give them an experience that leaves them wanting to continue their volunteer work with PWN Global
- Raise the visibility of PWN Global’s work in gender balanced leadership, which would attract more members and corporate partner interest in the long term
This session will explore:
- How we accomplished it
- The lessons learned and the outcome assessed
Speakers
Membership Experience
Professional Women's NetworkI started my professional career in Financial Services and private equity, working in London, Brussels, Amsterdam and Lyon.
After 10+ years in the financial world I made a big lifestyle change and relocated to the Côte d'Azur where I initially took some time-out to be a full-time mum and then owned and managed a small company in the electronics industry. My desire to mix with other like-minded women led me to join PWN Global as a member and I really appreciated the exchanges, learning and support this brought me during these exciting and challenging years. After stopping the business, I moved again to Lyon and joined the staff of PWN Global initially as Community Manager, moving on to focusing on the membership experience.
I am now based in Zurich, where I continue to work for the network. I am passionate about working with PWN Global Volunteers and Members to promote our mission and vision and making my contribution to a more gender balanced leadership for the next generation.
Sessions
Building a successful Awards event from scratch Monday @ 4:10 PM
Strategic Marketing Tuesday @ 11:35 AM
Head of Marketing and Communications
Professional Women's NetworkAs a UK national, I worked as a senior marketing professional (Chartered MCIM) for 15 years in the UK (with assignments across Europe and the US). I have worked with venture capitalists, not for profits and SMEs, in the technology education and training market – responsible for directing marketing strategy to implementing tactical marketing and communications plans – and everything in between.
In 2010 I had the work-life balance debate and decided, with my family, to make a move to the sunny idyll of the Ardèche Gorges in SE France and set up a business as a freelance marketer. Through my freelance work, I joined PWN Global to help support their community management and flesh out their communications strategy. The more I researched the gender balanced leadership debate, the more I realised that I wanted to make this client my full time job. I took on the role of Head of Global Marketing and Communications so that I could really focus on communicating to the world about the varied range of conscious and sub-conscious barriers that exist for female leaders. I am driven by knowing that I am improving the professional world for the next generation of female leaders.
Sessions
Building a successful Awards event from scratch Monday @ 4:10 PM
Strategic Marketing Tuesday @ 11:35 AM
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Trade Associations Round-Tables
TRADE ASSOCIATIONS MEETING
Trade association and business member organisations - facilitated round table discussion
- 5:10 PM
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ASSOCIATION SUCCESS STORIES
SUCCESS STORY
Learn from Association Award entrants whose projects were selected as Association Success Stories: Detailed case studies of a wide range of association projects, with the why, how, what, who, when and wheres as well as costings & resources information.
- You receive full documentation of your chosen project case study
- You hear from the project leader about how they were successful
- Followed by questions around the table
- Take away fully documented project case studies
- 6:10 PM
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Awards Ceremony & Dinner
SOCIAL EVENT
Awards Ceremony & Dinner open for all registrants to the congress including speakers, delegates, exhibitors, sponsors and media.
Enjoy networking during drinks outside with beautiful views and a wonderful dinner at Arriba by the Sea, located on the beautiful coast of Cascais, just 20 minutes from the Estoril Congress Center. Arriba has an amazing ocean view from this most western point on the european mainland.
Time: 19:00 - 22:00
Open to: Speakers, Delegates, Press, Business partners with tickets.
Sorry, no sessions were found matching your filters.
- 7:45 AM
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Registration Open & Refreshments
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Collect your badge, network with your peers and visit the association business partners.
- 8:00 AM
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BREAKFAST BRAINS
BREAKFAST BRAINS
Join a group for a light breakfast and a discussion about a topic of interest led by a facilitator:
Table 1: Developing staff without a career ladder and managing future staffing risk through succession planning
Table 2: Talking all things digital
Table 3: Talent Management - Why developing your staff could benefit your association
Table 4: Working Effectively with your Board – Leaders’ Forum follow up discussion
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Developing staff without a career ladder and managing future staffing risk through succession planning
BREAKFAST BRAINS
Developing staff without a career ladder and managing future staffing risk through succession planning (particularly good for smaller associations with flat structures and small secretariats)Speakers
Consultant
MEBrennan ConsultingMary Ellen Brennan, SPHR, SHRM-SCP has 20 years' experience in human resources in professional associations and law firms. Her areas of expertise include executive and leadership coaching, workforce planning, organizational culture, performance management, and work/life programs such as telework, recruiting, and project management. She facilitates and leads personal and professional development training, as well as strategic planning and team-building retreats. She managed the development of AIHA's award-winning career stages project which defined the skills and experience needed by members at various stages in their careers, leading to additional opportunities for the association. Mary Ellen has coached association members on resume writing, interviewing, and job search skills. A graduate of the UMUC MBA program, Mary Ellen has continued her learning by obtaining certification in the Myers Briggs Type Indicator, as well as training in Lean Six Sigma, advanced facilitation skills and project management. She holds the highest level of certifications in human resource management.Sessions
Top leadership challenges in managing people Monday @ 8:00 AM
Developing staff without a career ladder and managing future staffing risk through succession planning Tuesday @ 8:00 AM
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Talking all things digital
BREAKFAST BRAINS
- How to stay up to speed on digital changes
- Digital strategy – what does a great one look like?
- Digital channels – how do you pick the right ones?
- Digital channels – how to pick the right ones for your future audience?
- International digital – how to best approach internationalising your digital approach
Speakers
CEO
SocialBLynsey is CEO of International Digital Agency SocialB. With over 18 years’ experience, Lynsey and her team specialise in providing digital marketing training and services to organisations and Associations around the globe including Prime Global, Central Dredging Association, National Farmers Union, the ACCA to name just a few. Their client base spans far and wide including countries such as Oman, the USA, Mauritius, Jordan, Singapore. Lynsey is called upon for industry insights and comment by the media including CNBC, The Guardian, BBC News & Bloomberg as well as talking at international conferences on a regular basis.
Sessions
Chair's Introduction Monday @ 11:05 AM
How to create great content in less time & use the power of repurposing Monday @ 11:10 AM
Talking all things digital Tuesday @ 8:00 AM
Chair's Introduction Tuesday @ 11:25 AM
Twitter: @lynseysweales
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Talent Management - Why invest internally in your staff
BREAKFAST BRAINS
No description provided
Speakers
Executive Director
European Institute for Industrial LeadershipSteve Price is a Chartered Engineer with a business education from Cranfield and Oxford universities. After 20 years in the chemical industry building new plants and new businesses on three continents, he used the skills and networks he’d developed to create a unique not-for-profit industry association.
Established in 2003 the European Institute for Industrial Leadership (EIIL) helps member companies in the process, plastics and engineering sectors, to research issues likely to affect their future leadership. This research feeds into programmes which help equip ‘next generation leaders’ with skills needed in their future workplace.
Steve has a passion for developing people and has contributed on this subject as an expert to the Consultative Committee for Industrial Change at the European Economic and Social Committee. For the last twelve years he has been a member of the Advisory Board of JADE the European Confederation of Junior Enterprises, was this year appointed to the Advisory Board of the World Council for Junior Enterprise, and is also engaged as a mentor to the Executive of the Erasmus Student Network.
Sessions
Critical Talent Management & Recruitment Monday @ 2:30 PM
Talent Management - Why invest internally in your staff Tuesday @ 8:00 AM
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Working Effectively with your Board
BREAKFAST BRAINS
No description provided
Speakers
Executive Director
ERA-EDTAMonica Fontana was born in the United States in 1965; she moved to Europe in 1970 and grew up in Parma (Italy). In 1991, while writing her university thesis, she started working for the ERA-EDTA, a charity based in England and Wales with more than 7,000 active members, various medical journals, a guideline body, a European registry and various working groups and committees. As the person in charge of the membership office, Monica was able to be aware of all the various activities of the Association, from the Registry activities (being also appointed at the financial manager of a EU funded project linked to the Registry), the fellowship initiatives, the research programmes, the educational courses. ERA-EDTA organizes the second largest annual nephrology Congress worldwide and Monica was actively involved in many of the activities done during the annual Congress especially linked to the various committees. From 1995 until 2016, working from home, she added many other tasks to her main duties: the bylaws, advisor to the President (and Council), advertising and public and international relations. In 2015, Monica became the Executive Manager of the ERA-EDTA and the CEO of a limited company owned by ERA-EDTA that organizes medical events, thus managing all the international operative staff of the association. In 2018 Monica was appointed as ERA-EDTA Executive Director.
Sessions
Focus Group Discussion: Working effectively with the board Monday @ 4:10 PM
Working Effectively with your Board Tuesday @ 8:00 AM
LinkedIn: monica-fontana-65316995/?originalSubdomain=it
Twitter: @monicafontana13
- 9:00 AM
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Chairman’s Introduction and Welcome
PLENARY
The chairman will welcome delegates, introduce the conference theme and explain the day’s format.
- 9:15 AM
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Influence by Association in a changing world
PLENARY
Speakers
Managing Director
Warren CassWarren Cass is one of those rare speakers that inspires, entertains and informs.
An entrepreneur with 25 years of running his own businesses, he has experienced huge success and tasted the bitter pill of failure. All of these lessons and stories are shared when he speaks.... Always from the heart!
Warren is straight talking with a no nonsense presentation style. His passion for business shows, especially when he talks about relationships, influence & marketing.
All of his talks contains ‘real life’ examples so his audiences can relate to the ideas that he shares and wherever possible he gets them involved with the content.
At heart Warren is a geek, someone who loves to figure out why and how things work, he firmly believes we live in times of significant change, and to stay ahead of the curve, we need to understand the game.
Sessions
Influence by Association in a changing world Tuesday @ 9:15 AM
- 9:45 AM
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FOR EXHIBITORS: Rethink, Redesign, Regenerate: How destinations and event businesses around the globe are leveraging sustainability for success
Exhibitors
Climate, social and economic mega-changes require that associations and the events industry rethink and redesign their strategies to not only become more sustainable, but to regenerate their natural environments and communities.
This raises the question are we ready to undertake the deep and exponential changes to survive, do we have the leadership capacities that this demands, and how do we speed up and scale up this urgent transition.
In this dynamic presentation, Guy Bigwood will highlight how leading associations, global destinations and event businesses are responding to these mega forces, and how the pioneers are innovating in how they engage their stakeholders, drive extreme-collaboration, and positioning themselves to be leaders in the new sustainable brand centric and regenerative world.
For venues and destinations only (crash course runs whilst expert briefings are running)Speakers
Managing Director
Global Destination Sustainability IndexFor the last 15 years, Guy has been delivering award-winning consulting services focused on helping cities, governments, corporations and associations step up, scale up and speed up their sustainability programmes and smart event practices. He is a recognised expert on creating association and corporate sustainability programmes through multi stakeholder collaboration and co-creation. In 2015 Guy launched the Global Destinations Sustainability Index to accelerate the development and performance of sustainable business tourism destinations. Today over 50 cities are participating in the www.gds-index.com
From 2006 to 2018, Guy was the Sustainability Director of MCI where he launched and managed a CSR program that positioned MCI to be an award winning sustainability champion, and the organiser of over 1000 events about sustainable development, Smart Cities and energy. Guy is a passionate and outstanding communicator, who has delivered over 300 keynote presentations and facilitated workshops engaging over 35,000 participants in more than 40 countries. Guy’s pioneering work has been recognised with 21 sustainability awards including the Events Industry Council Pacesetter Award.
Sessions
Sustainability on trial: Whose responsibility is it? Sunday @ 2:00 PM
FOR EXHIBITORS: Rethink, Redesign, Regenerate: How destinations and event businesses around the globe are leveraging sustainability for success Tuesday @ 9:45 AM
LinkedIn: guybigwood
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EXPERT BRIEFINGS
EXPERT BRIEFINGS
Presentations from experts in a wide range of areas, addressing key challenges. Thirty minutes presentation with an in-depth discussion. Choose two briefings.
- 10:45 AM
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Refreshment & Networking break
BREAK
Networking with delegates, speakers and engage with exhibitors.
- 11:25 AM
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Chair's Introduction
Events Strategy Forum
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
Event Portfolio Development Manager
Institution of Engineering and TechnologyRiad has over 20 years’ experience in developing content and producing conferences in the commercial and non-commercial sectors, both in the UK and in the Middle East. He has developed new conferences from scratch as well as managed and grown portfolios whilst increasing ROI. He is currently event portfolio development manager at the Institution of Engineering and Technology managing a range of events from technical call for papers conferences, to invite only events, to training courses, annual dinners and evening lectures.
Sessions
Building a three-year rolling event plan to mitigate risk, manage costs and drive revenue Monday @ 8:00 AM
Chair's Introduction Monday @ 11:05 AM
Chair's Introduction Tuesday @ 11:25 AM
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Chair's Introduction
MEMBERSHIP, MARKETING & COMMUNICATIONS
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
CEO
SocialBLynsey is CEO of International Digital Agency SocialB. With over 18 years’ experience, Lynsey and her team specialise in providing digital marketing training and services to organisations and Associations around the globe including Prime Global, Central Dredging Association, National Farmers Union, the ACCA to name just a few. Their client base spans far and wide including countries such as Oman, the USA, Mauritius, Jordan, Singapore. Lynsey is called upon for industry insights and comment by the media including CNBC, The Guardian, BBC News & Bloomberg as well as talking at international conferences on a regular basis.
Sessions
Chair's Introduction Monday @ 11:05 AM
How to create great content in less time & use the power of repurposing Monday @ 11:10 AM
Talking all things digital Tuesday @ 8:00 AM
Chair's Introduction Tuesday @ 11:25 AM
Twitter: @lynseysweales
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Chair's Introduction
LEADERS FORUM
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
Leadership Programme Director
Association of Association ExecutivesI look after the leadership activities for the AAE. This involves chairing the Leaders Forums at the UK and the World Associations Congresses, as well the Leaders Summits and identifying other opportunities to support association leaders, for example new programmes and forums to bring Executive Heads together.
I have been working on the AAE leaders events for eight years, contributed to the leadership aspects of all AAE's activities, and have an Executive Masters in International Association Management from Solvay Business School, Brussels.
Get in touch if you would like to hear more about our leadership activities at AAE or if you would like me to put you in touch with a trusted advisor or another executive director with experience of a particular issue.Sessions
Chair's Introduction Monday @ 11:05 AM
Chair's Introduction Tuesday @ 11:25 AM
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Chair's Introduction
EVENTS STREAM
The chair will welcome delegates, introduce the conference theme and explain the day’s format.Speakers
Head of Conferences and Events
Biochemical SocietyLorraine is the Head of Conferences and Events at the Biochemical Society, developing and leading the Conference and Events team and ensuring that its activities are aligned with the organisation’s strategy. She began her career at a corporate events management agency but has spent most of the last 20 years working for a range of prestigious associations and learned societies. Lorraine’s first major event was during the final year of a Maths and Computer Science degree at the University of York, when she co-organised the 13th British Juggling Convention, a four-day festival for over 1,000 people.
Sessions
Chair's Introduction Monday @ 11:05 AM
Chair's Introduction Tuesday @ 11:25 AM
Twitter: @LorraineMReese
- 11:30 AM
-
Building a successful strategy to deliver an effective, transparent and robust bidding process for major events
Events Strategy Forum
The event proposal and bid process can be a political, financial and operational minefield. The ultimate decision makers may have a very different agenda to the team delivering the event. What steps should an executive director and the event director take to create a robust and transparent process from the outset as well as ensuring that the broader objectives of the association are captured. Structuring objective criteria in the Request for Proposal (RFP) is key, as well as embedding high standards around sustainability, safety and security from the start. Plus, looking at the bigger picture and the reasons why a specific destination may support wider ambitions in terms of education, increasing membership in areas of under-representation or highlighting the association’s primary mission to wider stakeholders. How can all this knowledge be transferred successfully between each organising committee to avoid re-inventing the wheel and making the process inefficient.
Outcomes:
- Assessing financial risk – creating common understanding right from the beginning
- Risk and reward – what does that mean and why it is not the same for all stakeholders?
- Redefining risk and reward – Engineer out the problems and design in the innovations
Audience:
- National Associations
- International Associations
Speakers
Events Director
International Gas UnionRodney Cox is the Events Director for the International Gas Union (IGU). Founded in 1931 the IGU represents more than 90% of the global gas market through it National Association membership. Rodney has over 20 years’ event management experience, across five continents; this includes trade exhibitions, conferences and consumer shows – mostly on behalf of industry associations. He previously served as Vice President of the Exhibition and Event Association of Australia (EEAA) and twice headed the Best Show Team winners at the EEAA Awards of Excellence, for the 16th International Conference and Exhibition on Liquefied Natural Gas (LNG 15 Algeria in 2010) and 26th World Gas Conference (WGC 2015 in France). For more than fifteen years Rodney has lectured at undergraduate and postgraduate levels at the University of Technology, Sydney.
Sessions
Building delegate personas to grow relevance and attendance of large conferences Monday @ 12:10 PM
Building a successful strategy to deliver an effective, transparent and robust bidding process for major events Tuesday @ 11:30 AM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Managing “flight shame” – are long-distance flights to congresses becoming a social and ethical “no-no” and if so, how can event planners respond Tuesday @ 2:10 PM
-
Case Studies: Innovations in marketing for member and stakeholder engagement
MEMBERSHIP, MARKETING & COMMUNICATIONS
A complete metamorphosis at the age of 60
It has been nearly 2 years since APPLiA has rebranded from top to toe. After 60 years of existence, the association representing the home appliance industry in Europe changed not only its name and design, but also defined better its mission and vision in being the voice of a forward-looking sector. The modernised and innovative look of APPLiA has resulted in a higher number of invitations to major events, more media interest and has injected more energy into the team.- Engaging 21 Direct Members and 27 National Associations in this journey
- Achieving a bigger network of National Associations with the same name
- The achieved results in black and white
Session runs from 11:30 to 12:00
Speakers
Director General
Home Appliance EuropePaolo Falcioni has been APPLiA's Director General since January 2014. In this position he focused on improving the association visibility and effectiveness within Europe and internationally. To that extent, he has been one of the founders of the International Roundtable of Household Appliance Manufacturers Associations (IRHMA) which tackles world-wide issues like sustainability and innovation in a global manner. He served for three year as Chairman of the Coalition for Energy Savings, a multi-stakeholder group aiming at improving energy efficiency in Europe.
He is one of the Board members in Smart Energy Europe, smartEn fostering demand side management to help consumers to reap the benefits of the new Energy market. In 2016 he has been nominated member of the REFIT platform as a representative of the stakeholder group. The REFIT Platform brings together the Commission, national authorities and other stakeholders in regular meetings to improve existing EU legislation.
Paolo graduated in electronic engineering from University of Ancona, in Italy. He started working in the telecommunication sector and, after that, he worked within the household appliance industry sector where he held positions with growing responsibilities.
An Italian national, Paolo also speaks English and French fluently. In his free time, he likes baking homemade delicacies.
Sessions
Case Studies: Innovations in marketing for member and stakeholder engagement Tuesday @ 11:30 AM
-
Successful strategies for working in a multi-cultural association environment
LEADERS FORUM
Working in a multi-cultural environment – experiences of working across the Middle East, Asia and Europe
The FEAS has members from some of the world’s most politically sensitive countries, with many cultural differences. From simple matters such as how meetings are conducted, through to the need for multi-channel communications from telegrams to social media, there are constant challenges to overcome.
The Federation must demonstrate fairness and equality in its dealings with members; all member countries must be represented, and their views considered.
This session will look to address:
- Learn from the experiences and examples of how potential problems have been overcome
- Assessing the communication, processes and personalisation of experiences
Session runs from 11:30 to 12:15
Speakers
Deputy Secretary General
Federation of Euro-Asian Stock ExchangesAs a Deputy Secretary General of the Federation of Euro-Asian Stock exchanges, Armenuhy is managing the international organization of capital market participants including but not limited by Stock Exchanges, Central Depositories, International Financial Institutions and related associations from more than 20 countries covering the region of Europe, Asia and Mediterranean basin.
Started as an intern at Armenian Stock Exchange later Nasdaq OMX Armenia, Armenuhy went through the ladder from trading system administrator to Business Development Manager and changed the role into a Deputy Secretary General of FEAS. Armenuhy has more than 15 years’ experience in exchange trading and settlement of various markets: equities, bonds, foreign currencies, including trade system administration and support as well as new products development and launch.
Coming from mostly stock exchange environment, Armenuhy is enjoying the management of the multi-cultural organization by overcoming cross-cultural differences and making them work more efficient and productive.
She is currently a PMP certified project manager and the member of Project Management Institute. Armenuhy is fluent in 3 languages - Armenian, English, Russian and in constant learning of new one, currently: Arabic.
Sessions
Successful strategies for working in a multi-cultural association environment Tuesday @ 11:30 AM
-
How to use a unique online “event” as part of an engagement strategy with young and early-career members of the chemical sciences community
EVENTS STREAM
The #RSCPoster Twitter Conference is a unique online event bringing members of the scientific research community together to share their research, network and engage in scientific debate.
Run by the Royal Society of Chemistry (RSC), both a professional membership body and knowledge provider, the unique format of #RSCPoster removes traditional barriers associated with normal conferences and is accessible to all. This opens doors for professional development and career opportunities, attracts new members to the RSC, and showcases the RSC as innovative thought leader, and voice of our community.
In its fifth year, #RSCPoster gained a global audience of over 2 million. We will share the story of how #RSCPoster grew from a concept into an international annual event and give our advice on how you might launch an online social media event in your sector.
Session runs from 11:30 to 12:15
Speakers
Lead Organiser RSCPoster Twitter Conference
Royal Society of ChemistryKathryn is the lead organiser of the #RSCPoster Twitter Conference, a unique online event which brings members of the scientific research community together to share their research, network and engage in scientific debate.
#RSCPoster is the largest online chemical sciences conference, and in its fifth year in 2019 Kathryn co-led this event to engage over 500 presenters, 3000 delegate participants and a total audience of over 2 million. With her leadership in developing, honing and implementing the event’s strategy, the 2020 iteration is set to break records once again, with particular focus on diversity.
Enthusiastic about encouraging communication and interaction with science in creative and comprehensive ways, following her degree specialising in chemistry, Kathryn joined Publishing Directorate of the Royal Society of Chemistry. She is currently the Development Editor for three academic journals has experience in working with research focused on sustainability, physical chemistry, energy and general chemistry.
Sessions
How to use a unique online “event” as part of an engagement strategy with young and early-career members of the chemical sciences community Tuesday @ 11:30 AM
-
POP-UP MENTORING FOR YOUNG/NEW EXECUTIVES
EDUCATION & DEVELOPMENT
Table 1: Quantifying Membership Value
Milly will be looking to discuss recruitment, engagement, retention and communication opportunities and common hurdles
Table 2: Strategic Marketing
Karin and Rebecca from PWN will provide support with strategic marketing, digital marketing, impactful communications, or event creation and management.
Table 3: Change Management
Inge will discuss change processes and how to deal with change. Starting the session with an open ‘Deep Democracy Style’ check-in, Inge will guide a participatory session during which everyone is invited to share their perspective on change and change management and ask questions. Inge believes that “one cannot manage change”. Given that, what can we do in an increasingly changing and fully connected digital society, with implications to all companies, organisations and associations alike?
Table 4: Professional Development: Navigating Peer, Member, and Volunteer Relationships
Joseph will lead an interactive session showcasing human-centered design practices to help you become a better collaborator, better team leader, and build trust with peers, board members, and volunteers.
The round table discussions run from 11:30 to 13:00
-
Benchmarking – A New Era for Excellence
BENCHMARKING
Benchmarking can be a powerful tool to association leadership, with the ability to compare performance across associations and provide insight into innovation and forward thinking. But the usual approach to benchmarking is for the service provider to dictate the questions and areas to be compared. If this does not meet the needs of participating associations, the data is of limited value. Sometimes, benchmarking leads to the ‘so what’ question. How will you use the data you get to increase member value or improve outcomes?
- Learn how benchmarking makes a substantial difference to association's performance
- Hear how you and your association can benefit from benchmarking in 2020
- Contribute to the benchmarking projects - what data you need to make decisions
This session introduces the AAE Benchmarking Project. This project, a collaboration between the AAE and SEBCO Consulting, turns the usual benchmarking approach on its head. This project will be led by association leaders as you will be able to influence the data being collected and help to create outcomes which will add real value.
We will examine at AAE's recent Salary and Benefits Benchmarking study of the autumn of 2019. Then look at the value of benchmarking and allow you to identify key areas of association business activity that you want included in a benchmarking tool. This will then be refined with a launch of data collection in 2020.
The value of the programme will be extended with the opportunity for you to interrogate data specific to your association later on. A route to create association-specific analysis and business development plans will be available to all AAE members from AAE, SEBCO and other trusted organisations.
The aim is that, for the first time, benchmark data driven by you provides you with the vital business intelligence you need to add value to your association.
Speakers
Chief Executive
British Dietetic AssociationAndy Burman is an experienced CEO, company director and charity trustee. Having led the British Dietetic Association to become a multi award winning association over the past 16 years, he is a governance and business development expert. He is also a visiting lecturer at the University of Westminster and sits on several national committees and working groups which influence government policy. Through SEBCO Consulting he provides support and advice to the association sector. Using a variety of trusted consultants and experts he has assisted many associations to grow and develop through innovative approaches to change management.
Sessions
Benchmarking – A New Era for Excellence Tuesday @ 11:30 AM
Twitter: @BDAAndyBurman
- 11:35 AM
-
Professional Development: Navigating Peer, Member, and Volunteer Relationships
MEMBERSHIP, MARKETING & COMMUNICATIONS
Joseph will lead an interactive session showcasing human-centered design practices to help you become a better collaborator, better team leader, and build trust with peers, board members, and volunteers.
The round table discussions run from 11:30 to 13:00
Speakers
Program Director
Audiovisual Integrated Experience AssociationJoseph is Program Director for the AVIXA Foundation, charitable arm of AVIXA, the international trade association representing the audiovisual industry. He oversees all efforts devoted to creating opportunities for tomorrow’s AV professionals. He manages the Foundation’s workforce development programs, and partnerships with schools and allied organizations. He also spearheads the many annual scholarship and grants awarded to students and community groups striving for success in the industry. He recently launched a global campaign to raise awareness of AV careers, bring skills training to more communities, and connect people to their first AV job.
Sessions
Attracting GenZ into the industry; collaborating with academic partners and other trade associations Monday @ 2:30 PM
Professional Development: Navigating Peer, Member, and Volunteer Relationships Tuesday @ 11:35 AM
-
Change Management
EDUCATION & DEVELOPMENT
Inge will discuss change processes and how to deal with change. Starting the session with an open ‘Deep Democracy Style’ check-in, Inge will guide a participatory session during which everyone is invited to share their perspective on change and change management and ask questions. Inge believes that “one cannot manage change”. Given that, what can we do in an increasingly changing and fully connected digital society, with implications to all companies, organisations and associations alike?
The round table discussions run from 11:30 to 13:00
Speakers
Advisory Director EACD
European Association of Communication DirectorsInge Wallage is a change maker and senior communications leader who pursued a career in the private sector before making the leap from the oil industry to environmental campaigning. That move sustained her continuous drive to contribute to a better world; a green and peaceful one. She believes in the pivotal role of the communications function. In her 25 years of working life Inge has worked across all areas of communications and has witnessed its ongoing evolution. She held various in-house and agency roles, like the International Water Association, Greenpeace International, Statoil, Philips Electronics, Motorola and Burson-Marsteller. Inge works with the European Association of Communication Directors (EACD) in a consulting capacity as part-time Managing Director to contribute to the association’s next phase. She has lived in London, Norway and Bangkok. She believes that projects and programmes will truly come to life when working with people, inside and outside a company or organisation. She is trained in the method and philosophy of Deep Democracy, which aims to get everyone involved (‘listen to the minority’) and to find ways to turn resistance into a force for good. Inge advocates to work according to ‘The 3As engagement strategy’, a concept which she conceived which stands for authenticity, accountability and audacity; three elements critical to any organisational or business strategy. She is currently writing her first novel.
Sessions
Communications: Creating vital stakeholder trust Monday @ 11:10 AM
Change Management Tuesday @ 11:35 AM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
-
Quantifying Membership Value
MEMBERSHIP, MARKETING & COMMUNICATIONS
Milly will be looking to discuss recruitment, engagement, retention and communication opportunities and common hurdles.
The round table discussions run from 11:30 to 13:00
Speakers
Head of Membership
British Dietetic AssociationCamilla is an award-winning communications, marketing and membership expert with over 13 years’ experience working in strategic membership and marketing roles within B2B and B2C associations across the sport, leisure and healthcare sectors.
In her current Head of Membership role as part of the senior management team at the British Dietetic Association (BDA), Camilla is responsible for having helped transform the organisation to become member-oriented. In doing so she has significantly grown annual member recruitment, retention, engagement and satisfaction rates, and delivered a successful CRM/CMS integration project.
She won Young Association Executive of the Year in 2017, and helped the BDA and her team win Member Engagement Award 2015, Best Social Media Campaign 2016 and 2018, and Best Member E-newsletter 2018.
Sessions
The successful integration of a CRM system Monday @ 4:10 PM
Quantifying Membership Value Tuesday @ 11:35 AM
Twitter: @@MillyDurrant
-
Strategic Marketing
EDUCATION & DEVELOPMENT
Karin and Rebecca from PWN will provide support with strategic marketing, digital marketing, impactful communications, or event creation and management.
The round table discussions run from 11:30 to 13:00
Speakers
Membership Experience
Professional Women's NetworkI started my professional career in Financial Services and private equity, working in London, Brussels, Amsterdam and Lyon.
After 10+ years in the financial world I made a big lifestyle change and relocated to the Côte d'Azur where I initially took some time-out to be a full-time mum and then owned and managed a small company in the electronics industry. My desire to mix with other like-minded women led me to join PWN Global as a member and I really appreciated the exchanges, learning and support this brought me during these exciting and challenging years. After stopping the business, I moved again to Lyon and joined the staff of PWN Global initially as Community Manager, moving on to focusing on the membership experience.
I am now based in Zurich, where I continue to work for the network. I am passionate about working with PWN Global Volunteers and Members to promote our mission and vision and making my contribution to a more gender balanced leadership for the next generation.
Sessions
Building a successful Awards event from scratch Monday @ 4:10 PM
Strategic Marketing Tuesday @ 11:35 AM
Head of Marketing and Communications
Professional Women's NetworkAs a UK national, I worked as a senior marketing professional (Chartered MCIM) for 15 years in the UK (with assignments across Europe and the US). I have worked with venture capitalists, not for profits and SMEs, in the technology education and training market – responsible for directing marketing strategy to implementing tactical marketing and communications plans – and everything in between.
In 2010 I had the work-life balance debate and decided, with my family, to make a move to the sunny idyll of the Ardèche Gorges in SE France and set up a business as a freelance marketer. Through my freelance work, I joined PWN Global to help support their community management and flesh out their communications strategy. The more I researched the gender balanced leadership debate, the more I realised that I wanted to make this client my full time job. I took on the role of Head of Global Marketing and Communications so that I could really focus on communicating to the world about the varied range of conscious and sub-conscious barriers that exist for female leaders. I am driven by knowing that I am improving the professional world for the next generation of female leaders.
Sessions
Building a successful Awards event from scratch Monday @ 4:10 PM
Strategic Marketing Tuesday @ 11:35 AM
- 12:00 PM
-
The creation of Flavour Ambassadors
MEMBERSHIP, MARKETING & COMMUNICATIONS
- How to reach a larger consumer base and a community through the Flavour Ambassador Programme
- How to promote and enhance consumer engagement through the Flavour Ambassador Programme and the digital channels?
- New strategies for associations: creating a community and a smart use of digital channels.
- How to promote and enhance membership engagement through an Ambassador Programme
- How to reach a larger audience (both internally and externally) through the Flavour Ambassador Programme
Session runs from 12:00 to 12:30
Speakers
Communications Director
European Flavour AssociationJimena has over 10 years of experience working in Communications and European Affairs. Currently she works as Communications Director for the European Flavour Association, developing and implementing its communication strategy and acting as spokesperson of the association.
She previously worked as a Senior Communication Officer at the European Commission Information Service and at other European Associations and Institutions such as the Art Directors Club of Europe and the European Committee of the Regions.
Sessions
The creation of Flavour Ambassadors Tuesday @ 12:00 PM
- 12:15 PM
-
Building successful and long-lasting relationships across borders for mutual benefit
LEADERS FORUM
Seven hundred and forty million people live in Europe and more than 950 million in the continents of North and South America. This means that an alliance between these two continents – which have many shared cultural values – can enable the building of successful and long-lasting relationships across borders for mutual benefit.
In 2012, the SEPA Foundation was created in Spain with the aim of building a bridge between Europe and the Americas to develop periodontology and promote oral health. Given that Spanish, English, and Portuguese are the three mother tongues in the main countries of the Americas, the SEPA Foundation has implemented a strategy of co-operation within an environment of full respect for other countries. This means that different players can contribute to fulfilling the same objectives: how to improve the mechanism for developing a specific field of science and how to reach patients with the common goal of improving the health of the population.
This keynote lecture will show the methodology of working with national, regional, and international associations to establish a common ground where all players can obtain benefits thanks to a spirit of co-operation.
This case study has been devised to illustrate key points from various perspectives – governance models, strategic planning, and operations – that can offer a big picture of what can be implemented by any association.
Session runs from 12:15 to 13:00
Speakers
Executive Director, SEPA Foundation
Spanish Society of Periodontology and OsseointegrationJavier García
Executive Director, SEPA Foundation
Spanish Society of Periodontology and OsseointegrationStrategic consultant to different international Federations and Associations. Managing Director of Eucalyptus Global Vision. Lecturer in branding and corporate communication. University of Alicante. Spain.
Executive Master in International Association Management. Solvay Business School. Université libre de Bruxelles. Executive Master in Leadership and Social Innovation in Non Profit Organizations. ESADE Business School. Barcelona.
Sessions
Building successful and long-lasting relationships across borders for mutual benefit Tuesday @ 12:15 PM
-
Planning, Implementing and Evaluating event legacies to strengthen your Association's Mission
EVENTS STREAM
Planning, Implementing and Evaluating event legacies to strengthen your Association's Mission
Your Association meetings have the potential to be a key catalyser towards achieving your Association's Vision. In this workshop we will explore how you can integrate strategic legacy thinking into the planning and implementation of your events, to enhance their overall impact for your association and your key stakeholders.
Session runs from 12:15 to 13:00
Speakers
Partner - Association Consulting
GainingEdgeChloé has 15 years’ experience of working in the Associations Industry, providing leadership across all areas of Association management & operations, membership, stakeholder engagement, communications and marketing. She has various leadership positions on Boards, advisory bodies and expert committees, where she has demonstrated effective experience in strategic planning and implementation.
Chloé worked at the International Water Association from 2005 to 2018 where she was responsible for developing and executing a global growth and engagement strategy for a network of +60K members including national members, corporates, universities and individuals. Her professional experience includes international management and leadership, membership management, membership retention & growth, change management, strategic planning, organisational communications, digital engagement, awards & events management, sponsorship and partnership development, committee management, programme development, internal communications and brand management.
As a globally recognised thought leader in the Association sector, Chloé is a regular speaker on issues pertaining to Membership, Communications and Digitalisation at many industry events and also regularly contributes to industry magazines on issues ranging from Communicating Brand Value to Association Impact & Legacy.
She is a nominated Active Member of the Union of International Associations (UIA) and a Board Member of the European Society of Association Executives (ESAE) where she also chairs the Communications & Membership committee.
Sessions
The challenge of generational diversity in your membership Monday @ 8:00 AM
Chair's Introduction Monday @ 11:05 AM
Planning, Implementing and Evaluating event legacies to strengthen your Association's Mission Tuesday @ 12:15 PM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
- 12:30 PM
-
Creating a virtual chapter for the Professional Speakers’ Association of South Africa
MEMBERSHIP, MARKETING & COMMUNICATIONS
As part of their refocus and reinvention to remain relevant to modern members, the PSASA instituted a Virtual Chapter. Charlotte Kemp is the first president of the new chapter.
- The Virtual Chapter has provided huge benefits including new revenue streams, new leadership potential, new services to members, a process for potential members to become acquainted with PSASA as well as on-boarding of new members.
- The tools and platforms for online meetings range from simple to sophisticated, but very little is required to get a virtual meeting set up.
- The inter-personal skills to connect and engage with delegates online, requires some practice.
- These requirements, skills and benefits will be discussed in this case study, for associations to evaluate whether a virtual chapter might add benefit to their membership.
Session runs from 12:30 to 13:00
Speakers
Futurist
Futures AlchemistCharlotte Kemp, Futures Alchemist, is a professional speaker and a futurist. She serves on the Board of the Professional Speakers Association of Southern Africa and has served on the Board of the Global Speakers Federation. Charlotte has written 3 books, contributed numerous media articles, appeared on radio and TV and hosted her own radio show and podcast as well as organised conferences and events for the 20 years that she has been speaking and training.
As a futurist, Charlotte Kemp loves exploring the origin and natural destination of changes in business and society, as well as understanding to what extent we can influence the major themes in our lives.Sessions
Creating a virtual chapter for the Professional Speakers’ Association of South Africa Tuesday @ 12:30 PM
How the narrative we share about our association, can determine its success Tuesday @ 3:00 PM
- 1:00 PM
-
Lunch, Expo & Networking
BREAK
Enjoy a delicious lunch and meet your fellow delegates, speakers, conference sponsors and exhibitors.
- 2:00 PM
-
CONNECTED, INFORMED AND UNITED – taking a federation and associations to the next level globally, regionally and nationally at IFPA
MEMBERSHIP, MARKETING & COMMUNICATIONS
IFPA, the International Federation of Psoriasis Associations, works on behalf of more than 60 million patients with psoriasis and psoriatic arthritis around the world. To take the organization to the next level, a new multi-year approach connecting campaigns, systems, and structures under the themes CONNECTED, INFORMED and UNITED has been implemented as well as a new internal development program and capacity development program for regional and national members, introducing IT tools and new coordination systems to connect efficiently for advocacy, activities, and synergies around conferences and key events around the world. Patrik Vuorio, Executive Director, explains how this new approach is taking the organization to a more sustainable, expanding operation with increased synergy and broadened partnerships.
Speakers
Executive Director
International Federation of Psoriasis AssociationsAs Executive Director, Patrik has overall responsibility regarding management, planning and development of operations and capacity, while facilitating strategic development at IFPA, the International Federation of Psoriasis Associations. Patrik's background with NGOs and in the non-profit sector goes back over decades, having previously led and developed major networks and organizations in Sweden and internationally, including on EU level. Patrik finds inspiration in the important work of civil society organizations working for community well-being at scale.
Sessions
CONNECTED, INFORMED AND UNITED – taking a federation and associations to the next level globally, regionally and nationally at IFPA Tuesday @ 2:00 PM
-
Making significant governance changes at the London Bullion Market Association
LEADERS FORUM
No description provided
Speakers
Chief Executive
London Bullion Market AssociationRuth was appointed Chief Executive of the LBMA in January 2014. She is responsible for the success and strategic development of the LBMA, in partnership with the Chairman and the Board. She is also responsible for maintaining accountability to and the quality of, the Association's Membership and Good Delivery Refiners as well as representing the interests of the Association in relation to regulators, investors, media and international precious metals markets.
Before being appointed Chief Executive, she spent seven years working in the Association, initially as Commercial Director and then as Deputy Chief Executive, where she acted as the main lead on Governmental Affairs. She was also responsible for the Association's work on supply chain due diligence, with particular regard to the creation and implementation of the LBMA’s Responsible Gold Guidance. She has represented the Association at industry, governmental and multi-stakeholder regulatory forums. She continues to serve as Vice Chair of the OECD Multi-Stakeholder Governance Group for Responsible Minerals. As Commercial Director, she oversaw the development of the LBMA Conference, the LBMA's quarterly publication the Alchemist and the LBMA website.
Prior to joining the LBMA, she worked in bank finance and US corporate law at the law firms of White & Case and Norton Rose, and also acted as a monitor at the UN Commission on Human Rights in Geneva. She has an MSc in History of International Relations from the London School of Economics and a degree in English Literature from Kenyon College in Ohio.
Sessions
Making significant governance changes at the London Bullion Market Association Tuesday @ 2:00 PM
-
Show Stress Who's Boss!
POP-UP MENTORING
In today’s fast paced environment, people need to learn how to work efficiently under pressure, cultivate mental toughness and build resilience.
By the end of this interactive programme, delegates will know how to:
- Identify the difference between ‘pressure’ and ‘stress’
- Recognise the early warning signs of stress both in oneself and in others
- Use proven techniques to build resilience to pressure
- Implement skills and tools to manage pressure effectively
- Manage time e.g. phone, email, meetings
- Achieve a healthy worklife balance
- Improve personal health and wellbeing
This programme is designed for insight and effective action. All techniques are immediately transferable to home and work.
All delegates will be given a stress test card for personal use.
Speakers
Chair
International Stress Management AssociationCarole’s credibility is rooted in twenty years’ success as CEO and Founder of the Carole Spiers Group.
In I998, Carole launched Stress Awareness Day on behalf of the International Stress Management Association of which she is the current Chair. She is also a Fellow and past President of the Professional Speaking Association [London].
Carole is recognised as a leading authority on wellbeing and stress at work and is the media’s first choice for comment on workplace issues and best-selling author of Tolleys ‘Managing Stress in the Workplace’ and ‘Show Stress Who’s Boss!’
Carole’s charismatic style of combining inspiration with insight has made her a sought-after international keynote speaker working with equal success in the contrasting cultures of the UK and the Gulf region.
Sessions
Show Stress Who's Boss! Monday @ 12:10 PM
Show Stress Who's Boss! Tuesday @ 2:00 PM
-
Benefits of an integrated Events system and CRM or member database
EVENTS STREAM
All too often, the events processes and data reside in a specialist system that is totally separate from the main membership database or your CRM system. In this case, it means you are operating silos of data that increases both the management task to keep everything up to date and the risk of the quality of your data suffering.
It also means that you are unable to achieve a 360° view of the truth about your members to facilitate selection and personalisation.
This session demonstrates the inefficiency of a ‘silo’ infrastructure and goes on to focus on the benefits to be derived from integration as part of your strategy, to build and grow your events.
We will conclude with a case study from the events industry to illustrate the mutual reliance of event and membership data and establish the advantages that integration delivers for managing relationships, for the event attendees and for your whole organisation.
Speakers
Managing Consultant
Database Marketing CounselMichael Collins is a specialist providing consultancy and mentoring in data strategy and the use of marketing databases and CRM. He is a Chartered Marketer and a Fellow of the Institute of Direct and Digital Marketing and has taught database marketing and CRM at several London university business schools.Sessions
Leveraging the data asset for successful engagement and personalisation Sunday @ 2:00 PM
Benefits of an integrated Events system and CRM or member database Tuesday @ 2:00 PM
LinkedIn: micollins/?originalSubdomain=uk
Twitter: @dmcounsel
-
Show Stress Who's Boss!
EDUCATION & DEVELOPMENT
In today’s fast paced environment, people need to learn how to work efficiently under pressure, cultivate mental toughness and build resilience.
By the end of this interactive programme, delegates will know how to:
- Identify the difference between ‘pressure’ and ‘stress’
- Recognise the early warning signs of stress both in oneself and in others
- Use proven techniques to build resilience to pressure
- Implement skills and tools to manage pressure effectively
- Manage time e.g. phone, email, meetings
- Achieve a healthy worklife balance
- Improve personal health and wellbeing
This programme is designed for insight and effective action. All techniques are immediately transferable to home and work.
All delegates will be given a stress test card for personal use.
- 2:05 PM
-
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY
Events Strategy Forum
- Managing “flight shame” – are long-distance flights to congresses becoming a social and ethical “no-no” and if so, how can event planners respond
- Building sustainability into every stage and part of an event
The round table discussions run from 14:00 - 15:00
Speakers
Events Director
International Gas UnionRodney Cox is the Events Director for the International Gas Union (IGU). Founded in 1931 the IGU represents more than 90% of the global gas market through it National Association membership. Rodney has over 20 years’ event management experience, across five continents; this includes trade exhibitions, conferences and consumer shows – mostly on behalf of industry associations. He previously served as Vice President of the Exhibition and Event Association of Australia (EEAA) and twice headed the Best Show Team winners at the EEAA Awards of Excellence, for the 16th International Conference and Exhibition on Liquefied Natural Gas (LNG 15 Algeria in 2010) and 26th World Gas Conference (WGC 2015 in France). For more than fifteen years Rodney has lectured at undergraduate and postgraduate levels at the University of Technology, Sydney.
Sessions
Building delegate personas to grow relevance and attendance of large conferences Monday @ 12:10 PM
Building a successful strategy to deliver an effective, transparent and robust bidding process for major events Tuesday @ 11:30 AM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Managing “flight shame” – are long-distance flights to congresses becoming a social and ethical “no-no” and if so, how can event planners respond Tuesday @ 2:10 PM
Partner - Association Consulting
GainingEdgeChloé has 15 years’ experience of working in the Associations Industry, providing leadership across all areas of Association management & operations, membership, stakeholder engagement, communications and marketing. She has various leadership positions on Boards, advisory bodies and expert committees, where she has demonstrated effective experience in strategic planning and implementation.
Chloé worked at the International Water Association from 2005 to 2018 where she was responsible for developing and executing a global growth and engagement strategy for a network of +60K members including national members, corporates, universities and individuals. Her professional experience includes international management and leadership, membership management, membership retention & growth, change management, strategic planning, organisational communications, digital engagement, awards & events management, sponsorship and partnership development, committee management, programme development, internal communications and brand management.
As a globally recognised thought leader in the Association sector, Chloé is a regular speaker on issues pertaining to Membership, Communications and Digitalisation at many industry events and also regularly contributes to industry magazines on issues ranging from Communicating Brand Value to Association Impact & Legacy.
She is a nominated Active Member of the Union of International Associations (UIA) and a Board Member of the European Society of Association Executives (ESAE) where she also chairs the Communications & Membership committee.
Sessions
The challenge of generational diversity in your membership Monday @ 8:00 AM
Chair's Introduction Monday @ 11:05 AM
Planning, Implementing and Evaluating event legacies to strengthen your Association's Mission Tuesday @ 12:15 PM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
Advisory Director EACD
European Association of Communication DirectorsInge Wallage is a change maker and senior communications leader who pursued a career in the private sector before making the leap from the oil industry to environmental campaigning. That move sustained her continuous drive to contribute to a better world; a green and peaceful one. She believes in the pivotal role of the communications function. In her 25 years of working life Inge has worked across all areas of communications and has witnessed its ongoing evolution. She held various in-house and agency roles, like the International Water Association, Greenpeace International, Statoil, Philips Electronics, Motorola and Burson-Marsteller. Inge works with the European Association of Communication Directors (EACD) in a consulting capacity as part-time Managing Director to contribute to the association’s next phase. She has lived in London, Norway and Bangkok. She believes that projects and programmes will truly come to life when working with people, inside and outside a company or organisation. She is trained in the method and philosophy of Deep Democracy, which aims to get everyone involved (‘listen to the minority’) and to find ways to turn resistance into a force for good. Inge advocates to work according to ‘The 3As engagement strategy’, a concept which she conceived which stands for authenticity, accountability and audacity; three elements critical to any organisational or business strategy. She is currently writing her first novel.
Sessions
Communications: Creating vital stakeholder trust Monday @ 11:10 AM
Change Management Tuesday @ 11:35 AM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
- 2:10 PM
-
Managing “flight shame” – are long-distance flights to congresses becoming a social and ethical “no-no” and if so, how can event planners respond
Events Strategy Forum
The round table discussions run from 14:00 - 15:00
Speakers
Events Director
International Gas UnionRodney Cox is the Events Director for the International Gas Union (IGU). Founded in 1931 the IGU represents more than 90% of the global gas market through it National Association membership. Rodney has over 20 years’ event management experience, across five continents; this includes trade exhibitions, conferences and consumer shows – mostly on behalf of industry associations. He previously served as Vice President of the Exhibition and Event Association of Australia (EEAA) and twice headed the Best Show Team winners at the EEAA Awards of Excellence, for the 16th International Conference and Exhibition on Liquefied Natural Gas (LNG 15 Algeria in 2010) and 26th World Gas Conference (WGC 2015 in France). For more than fifteen years Rodney has lectured at undergraduate and postgraduate levels at the University of Technology, Sydney.
Sessions
Building delegate personas to grow relevance and attendance of large conferences Monday @ 12:10 PM
Building a successful strategy to deliver an effective, transparent and robust bidding process for major events Tuesday @ 11:30 AM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Managing “flight shame” – are long-distance flights to congresses becoming a social and ethical “no-no” and if so, how can event planners respond Tuesday @ 2:10 PM
-
Building sustainability into every stage and part of an event
Events Strategy Forum
The round table discussions run from 14:00 - 15:00
Speakers
Partner - Association Consulting
GainingEdgeChloé has 15 years’ experience of working in the Associations Industry, providing leadership across all areas of Association management & operations, membership, stakeholder engagement, communications and marketing. She has various leadership positions on Boards, advisory bodies and expert committees, where she has demonstrated effective experience in strategic planning and implementation.
Chloé worked at the International Water Association from 2005 to 2018 where she was responsible for developing and executing a global growth and engagement strategy for a network of +60K members including national members, corporates, universities and individuals. Her professional experience includes international management and leadership, membership management, membership retention & growth, change management, strategic planning, organisational communications, digital engagement, awards & events management, sponsorship and partnership development, committee management, programme development, internal communications and brand management.
As a globally recognised thought leader in the Association sector, Chloé is a regular speaker on issues pertaining to Membership, Communications and Digitalisation at many industry events and also regularly contributes to industry magazines on issues ranging from Communicating Brand Value to Association Impact & Legacy.
She is a nominated Active Member of the Union of International Associations (UIA) and a Board Member of the European Society of Association Executives (ESAE) where she also chairs the Communications & Membership committee.
Sessions
The challenge of generational diversity in your membership Monday @ 8:00 AM
Chair's Introduction Monday @ 11:05 AM
Planning, Implementing and Evaluating event legacies to strengthen your Association's Mission Tuesday @ 12:15 PM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
Advisory Director EACD
European Association of Communication DirectorsInge Wallage is a change maker and senior communications leader who pursued a career in the private sector before making the leap from the oil industry to environmental campaigning. That move sustained her continuous drive to contribute to a better world; a green and peaceful one. She believes in the pivotal role of the communications function. In her 25 years of working life Inge has worked across all areas of communications and has witnessed its ongoing evolution. She held various in-house and agency roles, like the International Water Association, Greenpeace International, Statoil, Philips Electronics, Motorola and Burson-Marsteller. Inge works with the European Association of Communication Directors (EACD) in a consulting capacity as part-time Managing Director to contribute to the association’s next phase. She has lived in London, Norway and Bangkok. She believes that projects and programmes will truly come to life when working with people, inside and outside a company or organisation. She is trained in the method and philosophy of Deep Democracy, which aims to get everyone involved (‘listen to the minority’) and to find ways to turn resistance into a force for good. Inge advocates to work according to ‘The 3As engagement strategy’, a concept which she conceived which stands for authenticity, accountability and audacity; three elements critical to any organisational or business strategy. She is currently writing her first novel.
Sessions
Communications: Creating vital stakeholder trust Monday @ 11:10 AM
Change Management Tuesday @ 11:35 AM
EXPERT-LED CONVERSATIONS ON ISSUES OF CONCERN IN EVENT MANAGEMENT AND DELIVERY Tuesday @ 2:05 PM
Building sustainability into every stage and part of an event Tuesday @ 2:10 PM
- 3:00 PM
-
How the narrative we share about our association, can determine its success
PLENARY
Over the course of the congress, we would have learned a great deal. Topics and material would include data, systems, approaches and models as well as narratives and marketing skills. All these elements can be understood with a basic future thinking model.
Using this model, Charlotte Kemp will show delegates;
- How we can apply our experiences and findings over the course of the congress and how as leaders, we can recast visions, engage members, invigorate leaders, and find new avenues of opportunities, by looking ultimately, at the stories we tell.
- Touching not only on the technical threads of various presentations but using the motivational and encouraging journey of South Africa becoming Rugby World Cup Winners, we will explore how the stories we tell ourselves in the change rooms, and the stories we tell our stakeholders in front of the media, determine the future of our associations.
Speakers
Futurist
Futures AlchemistCharlotte Kemp, Futures Alchemist, is a professional speaker and a futurist. She serves on the Board of the Professional Speakers Association of Southern Africa and has served on the Board of the Global Speakers Federation. Charlotte has written 3 books, contributed numerous media articles, appeared on radio and TV and hosted her own radio show and podcast as well as organised conferences and events for the 20 years that she has been speaking and training.
As a futurist, Charlotte Kemp loves exploring the origin and natural destination of changes in business and society, as well as understanding to what extent we can influence the major themes in our lives.Sessions
Creating a virtual chapter for the Professional Speakers’ Association of South Africa Tuesday @ 12:30 PM
How the narrative we share about our association, can determine its success Tuesday @ 3:00 PM
- 3:30 PM
-
Chairman’s Summary & Announcement
PLENARY
No description provided
Speakers
Executive Director
Association of Association ExecutivesI’m responsible for the strategy and operational management of the Association of Association Executives, with all members of the team reporting to me. With the advice of members, Advisory Panel members, and the team, I decide what new products and services to offer, and how they should be fulfilled.
I have over 35 years experience in conferences and events, with 21 specifically supporting associations with their events, publishing, member engagement, and association management. I have headed up the AAE since its beginnings in 2006.
I would love to hear about what you feel we ought to be doing to support you as association executives, and how we can improve our current offering. If you have something to contribute, please get in touch with me.Sessions
Opening of the Associations Congress Monday @ 9:20 AM
Chairman’s Summary & Announcement Tuesday @ 3:30 PM
- 4:00 PM
-
Close of Congress
PLENARY
No description provided