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- Medical Associations Meeting - Monday 5 July

Associations World Congress & Expo 2021
Medical Associations Meeting - Monday 5 July

Benefits of attending
Learn from world-leading associations:
- How your online / hybrid conferences need to provide knowledge in order to be valuable to delegates
- How you can build your association's (international) congress and position in China
- How you can be successful with your first public policy and advocacy activities
- Specifically how best to lobby EU institutions, and what's specific to medical associations
- How to handle congress compliance, new rules and maximise sponsorship revenue
- Sponsorship and sales efficiency with the 'shop' approach, along with risk management
Speakers
Association Expert & Congress Director
Inbar Caspi Consultancy
Sessions
Chair's welcome to the Medical Associations Meeting Monday @ 9:30 AM
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
LinkedIn: inbar-caspi/
Director of Strategic Partnerships
European Society of Endocrinology
Dirk De Rijdt is the Director of Strategic Partnerships at the European Society of Endocrinology. In his role Dirk is responsible to expand the engagement of the society with other societies, to develop the relationships with industry partners and to shape the development of ESE’s approach towards policy and advocacy and the European health policy stakeholders.
Previous to joining the European Society of Endocrinology, Dirk held various positions of increasing international responsibility in the pharmaceutical industry. He holds a pharmacist degree from the University of Antwerp, Belgium, with an additional business degree from the University of Leuven, Belgium.
Sessions
An association’s first steps into the world of public policy and advocacy Monday @ 11:00 AM
Discussions Monday @ 11:45 AM
Chief Executive Officer
European Society of Endocrinology
I have worked with ESE since its launch as an individual membership society in 2006, and since March 2016 as its Chief Executive Officer. In my role I have responsibility, in partnership with the ESE Executive Committee and the ESE Team, to progress ESE’s development and deliver on its vision and objectives. Together we aim to make a real positive difference to the world of endocrinology, and to support our members and the endocrine community to improve health and treatments through endocrine science.
Sessions
An association’s first steps into the world of public policy and advocacy Monday @ 11:00 AM
Discussions Monday @ 11:45 AM
LinkedIn: helen-gregson-a2a77925
Congress Manager Operations & Industry Relations
European Academy of Neurology
No bio provided
Sessions
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
Research and Development Manager
European Renal Association - European Dialysis and Transplant Association

Giuseppe Palladino
Research and Development Manager
European Renal Association - European Dialysis and Transplant Association
Ensure the highest relevant quality of scientific knowledge, medical best practices and educational contents provided by the Association.
Represent the Association towards the Scientific Community and the Health-Care Companies – on behalf of the Board and assisting the Board, further developing the current network and the scientific opportunities for cooperation.
Coordinate the research, sponsorship and execution of significant scientific projects in relation and coordination with the Working Groups, the various Committees and the Boards of the Association.
Provide the Association with a strong knowledge of the current evolution of the ongoing scientific research in the field of nephrology also with reference to the other medical specialties closely linked to it.
Sessions
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
Industry Liaison, Fund Raising and Exhibition
MR Professional Congresses Fundraising
Maya is a professional fundraiser raising financial support for medical congresses from the pharmaceutical and medical devices industries. In the course of her work Maya initiates and implements new fundraising strategies and establishes long term agreements between associations and potential sponsors.
Over the last decade Maya managed to raise around 6 million Euro/year and increase revenue in a sustainable way.
Maya is a certified lawyer who specialized in private and public international law before specializing as a professional fundraiser.
For more than 12 years, Maya has worked in the PCO's (Professional Congress Organiser) sector pioneering fundraising techniques and strategies.
In 2006 Maya joined Kenes International as the Director of the Sponsorship and Exhibition Sales Department. Maya has managed a team of 10 fundraisers and was responsible for servicing more than 30 associations each year.
Maya’s passion for her job is fueled by her desire to assist associations in reaching their targets and achieve their objectives.
Over the past few years Maya acquired extensive knowledge in pharma/medical devices Industries regulations and she is actively involved in different professional forums.
The strategies Maya develops continuously evolve in alliance with the challenging regulatory environment that we all witness over the past few years.
Sessions
Raising sponsorship for hybrid congresses Monday @ 2:00 PM
Discussions: How we can apply what we learnt in the previous sessions in the Medical Associations Meeting Monday @ 3:45 PM
LinkedIn: https://www.linkedin.com/in/mayayatsiv/
Twitter: @https://twitter.com/RavinskyMaya
President
Hong Kong Dental Association
Dr Tsang is currently the President of Hong Kong Dental Association and Honorary Chairman of the organizing committee of the 10th Hong Kong International Dental Exhibition and Symposium (10th HKIDEAS). He is the Founding Chairman of Young Dentists Group in 2010 and currently serves the group as an adviser. In 2018-19, he served the Association as the co-chairmen of Professional Volunteer Services Committee and the Convenor of an overseas volunteer service programme namely HEALTHY SMILE (Cambodia) which encourages dentists and dental students in Hong Kong to engage in volunteerism.
Sessions
Interview on growing events and membership from China Monday @ 11:45 AM
Congress Management Operations
European Academy of Neurology
No bio provided
Sessions
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
Head of Corporate Relations & Events
European Academy of Dermatology and Venereology

Kimberley Zimmermann
Head of Corporate Relations & Events
European Academy of Dermatology and Venereology
Kimbeley is the Head of Congress & Corporate Relations, she manages with the teams for the EADV’s annual congress and symposium. She is very passionate about developing new collaborations and strategies to fund the events and strongly believes that collaboration between the Academy and the sponsors is key to face the constantly changing legal environment.
Kimberley has changed the approach to sponsors and sponsorship in general in the Academy and contributed to creating long-lasting collaborative partnerships with sponsors while increasing the investments. This relationships goes beyond the events and ensures effective collaboration for the EADV’s activities all year round, supporting the education of European and International Dermatologist and improving patients’ lives. She currently oversees a portfolio of over 230 active corporate partners.
Sessions
Sponsorship efficiency & growth: the critical advantages of online ‘shop’ approach Monday @ 3:00 PM
Discussions: How we can apply what we learnt in the previous sessions in the Medical Associations Meeting Monday @ 3:45 PM
Meeting Programme
The meeting times shown are UTC +1 I BST (UK Time) I CEST -1
Sorry, no sessions were found matching your filters.
- 9:10 AM
-
Welcome from the AAE Executive Head & Sponsor of the Congress
INTRODUCTION
Welcome from the AAE Executive Head & Sponsor of the Congress, Helen Chan, Meetings & Exhibitions Hong Kong
Speakers
Manager, Conventions & Exhibitions, Europe
Hong Kong Tourism BoardHelen has been with Meetings and Exhibitions Hong Kong for over 10 years looking after international associations across Europe. Responsible for promoting Hong Kong as a MICE destination, and to provide one-stop professional support from the bidding stage, to when the convention is taking place. Striving to be a trusted advisor to my network of clients (international associations, PCOs, conference & exhibition organisers.Sessions
Welcome from the AAE Executive Head & Sponsor of the Congress Monday @ 9:10 AM
Executive Director
Association of Association ExecutivesI’m responsible for the strategy and operational management of the Association of Association Executives, with all members of the team reporting to me. With the advice of members, Advisory Panel members, and the team, I decide what new products and services to offer, and how they should be fulfilled.
I have over 35 years experience in conferences and events, with 21 specifically supporting associations with their events, publishing, member engagement, and association management. I have headed up the AAE since its beginnings in 2006.
I would love to hear about what you feel we ought to be doing to support you as association executives, and how we can improve our current offering. If you have something to contribute, please get in touch with me.Sessions
Welcome from the AAE Executive Head & Sponsor of the Congress Monday @ 9:10 AM
Chair's Welcome Membership & Communities stream Tuesday @ 9:00 AM
Chair's Introduction the Membership & Communities stream Wednesday @ 9:00 AM
Chair's Introduction Thursday @ 1:00 PM
- 9:30 AM
-
Chair's welcome to the Medical Associations Meeting
INTRODUCTION
The chairman will welcome delegates, introduce the conference theme and explain the day's format.
Speakers
Association Expert & Congress Director
Inbar Caspi ConsultancyInbar Caspi is a strategist, associations consultant and congress expert. Her main specialty is leading associations through change. With more than 20 years of experience, working with over 60 associations and managing more than 170 association congresses, Inbar is a forward thinker who see future trends, translate them to action while hedging the risks and maximize potential. She is the former Managing Director of Kenes UK. For the past 7 years, Inbar has been supporting Medical Associations that organise their congress in-house or wish to take more ownership on their key activity while reaching their goals for growth, profit, education and building community. In this capacity, she has worked with and managed in-house the congresses of some of the largest associations in Europe such as the European Association for the Study of the Liver (EASL), the European Academy of Neurology (EAN), the European Pain Federation (EFIC), and the Federation of European Neuroscience Societies (FENS).Sessions
Chair's welcome to the Medical Associations Meeting Monday @ 9:30 AM
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
LinkedIn: inbar-caspi/
- 9:40 AM
-
Hybrid Congresses – the influence of the new model on the scientific programme
PANEL
The challenges and opportunities of Hybrid Congress model and how it influences the way we deliver knowledge to our audience.
What we have learned from how our participants ‘’consume’’ our virtual congresses that we can implement to our hybrid models
Inbar Caspi will lead the discussion and the panelists (all medical associations) :
- Peter Hoffman from EAN
- Florian Wild from EAN
- Giuseppe Palladino from ERA- EDTA
The main topics for discussion
- What is the Hybrid congress ‘’product’’ and what is the value we are offering to online attendees.
- How to create a full congress experience to participants online in a hybrid model
- How the new model influence the work of the scientific committee
- What is our role, as congress managers, in supporting the scientific committee in creating changes in sessions formats
- Ideas for formats that work online and onsite
Speakers
Association Expert & Congress Director
Inbar Caspi ConsultancyInbar Caspi is a strategist, associations consultant and congress expert. Her main specialty is leading associations through change. With more than 20 years of experience, working with over 60 associations and managing more than 170 association congresses, Inbar is a forward thinker who see future trends, translate them to action while hedging the risks and maximize potential. She is the former Managing Director of Kenes UK. For the past 7 years, Inbar has been supporting Medical Associations that organise their congress in-house or wish to take more ownership on their key activity while reaching their goals for growth, profit, education and building community. In this capacity, she has worked with and managed in-house the congresses of some of the largest associations in Europe such as the European Association for the Study of the Liver (EASL), the European Academy of Neurology (EAN), the European Pain Federation (EFIC), and the Federation of European Neuroscience Societies (FENS).Sessions
Chair's welcome to the Medical Associations Meeting Monday @ 9:30 AM
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
LinkedIn: inbar-caspi/
Research and Development Manager
European Renal Association - European Dialysis and Transplant AssociationGiuseppe Palladino
Research and Development Manager
European Renal Association - European Dialysis and Transplant AssociationEnsure the highest relevant quality of scientific knowledge, medical best practices and educational contents provided by the Association.
Represent the Association towards the Scientific Community and the Health-Care Companies – on behalf of the Board and assisting the Board, further developing the current network and the scientific opportunities for cooperation.
Coordinate the research, sponsorship and execution of significant scientific projects in relation and coordination with the Working Groups, the various Committees and the Boards of the Association.
Provide the Association with a strong knowledge of the current evolution of the ongoing scientific research in the field of nephrology also with reference to the other medical specialties closely linked to it.
Sessions
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
Congress Manager Operations & Industry Relations
European Academy of NeurologyNo bio provided
Sessions
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
Congress Management Operations
European Academy of NeurologyNo bio provided
Sessions
Hybrid Congresses – the influence of the new model on the scientific programme Monday @ 9:40 AM
- 10:40 AM
-
Networking Break
BREAK
Network with your fellow delegates, speakers, conference sponsors and exhibitors.
- 11:00 AM
-
An association’s first steps into the world of public policy and advocacy
PRESENTATION AND Q&A
Small-medium size associations can benefit from advocacy and influencing public policy, however with fewer resources, it can be very difficult to have real effect.
If you are just thinking about entering this arena of activity, this session will present the opportunity to learn from an organisation who is new in the area, the approach taken; what has worked and not worked; and what the challenges are, including:- What to consider when setting up this major new activity and where to start
- What the programme can look like – our experience
- The importance of research – with a case study
- The challenge of internal and external engagement – what we have learned
- Looking to the future
Speakers
Director of Strategic Partnerships
European Society of EndocrinologyDirk De Rijdt is the Director of Strategic Partnerships at the European Society of Endocrinology. In his role Dirk is responsible to expand the engagement of the society with other societies, to develop the relationships with industry partners and to shape the development of ESE’s approach towards policy and advocacy and the European health policy stakeholders.
Previous to joining the European Society of Endocrinology, Dirk held various positions of increasing international responsibility in the pharmaceutical industry. He holds a pharmacist degree from the University of Antwerp, Belgium, with an additional business degree from the University of Leuven, Belgium.
Sessions
An association’s first steps into the world of public policy and advocacy Monday @ 11:00 AM
Discussions Monday @ 11:45 AM
Chief Executive Officer
European Society of EndocrinologyI have worked with ESE since its launch as an individual membership society in 2006, and since March 2016 as its Chief Executive Officer. In my role I have responsibility, in partnership with the ESE Executive Committee and the ESE Team, to progress ESE’s development and deliver on its vision and objectives. Together we aim to make a real positive difference to the world of endocrinology, and to support our members and the endocrine community to improve health and treatments through endocrine science.
Sessions
An association’s first steps into the world of public policy and advocacy Monday @ 11:00 AM
Discussions Monday @ 11:45 AM
LinkedIn: helen-gregson-a2a77925
- 11:45 AM
-
Discussions
DISCUSSIONS
DISCUSSION:
Advocacy Discussion with Frédéric Destrebecq, Helen Gregson, Dirk De RijdtSpeakers
Director of Strategic Partnerships
European Society of EndocrinologyDirk De Rijdt is the Director of Strategic Partnerships at the European Society of Endocrinology. In his role Dirk is responsible to expand the engagement of the society with other societies, to develop the relationships with industry partners and to shape the development of ESE’s approach towards policy and advocacy and the European health policy stakeholders.
Previous to joining the European Society of Endocrinology, Dirk held various positions of increasing international responsibility in the pharmaceutical industry. He holds a pharmacist degree from the University of Antwerp, Belgium, with an additional business degree from the University of Leuven, Belgium.
Sessions
An association’s first steps into the world of public policy and advocacy Monday @ 11:00 AM
Discussions Monday @ 11:45 AM
Chief Executive Officer
European Society of EndocrinologyI have worked with ESE since its launch as an individual membership society in 2006, and since March 2016 as its Chief Executive Officer. In my role I have responsibility, in partnership with the ESE Executive Committee and the ESE Team, to progress ESE’s development and deliver on its vision and objectives. Together we aim to make a real positive difference to the world of endocrinology, and to support our members and the endocrine community to improve health and treatments through endocrine science.
Sessions
An association’s first steps into the world of public policy and advocacy Monday @ 11:00 AM
Discussions Monday @ 11:45 AM
LinkedIn: helen-gregson-a2a77925
-
Interview on growing events and membership from China
PANEL
INTERVIEW:
Interview of Dr Tsang of Hong Kong Dental Association on growing events & membership in ChinaSpeakers
President
Hong Kong Dental AssociationDr Tsang is currently the President of Hong Kong Dental Association and Honorary Chairman of the organizing committee of the 10th Hong Kong International Dental Exhibition and Symposium (10th HKIDEAS). He is the Founding Chairman of Young Dentists Group in 2010 and currently serves the group as an adviser. In 2018-19, he served the Association as the co-chairmen of Professional Volunteer Services Committee and the Convenor of an overseas volunteer service programme namely HEALTHY SMILE (Cambodia) which encourages dentists and dental students in Hong Kong to engage in volunteerism.
Sessions
Interview on growing events and membership from China Monday @ 11:45 AM
- 12:30 PM
-
Expo & 1-1 Networking Break
BREAK
Networking with delegates, speakers and engage with exhibitors.
- 1:15 PM
-
Stronger advocacy & lobbying in the medical & health-related sectors
PRESENTATION AND Q&A
Advocacy and lobbying are important activities carried out by most associations, and in medical sectors this is very particular, so knowing how its different and needs special approaches is vital to your success.
Learn from the European Brain Council about:
- The nature of lobbying at the level of EU Institutions
- What the particularities of health-related matters imply
- What capacity of influence European and international medical associations have
- How they can build up and strengthen their power of representation
- And also how, in the end, the best conceived campaigns – through concrete examples – can either lead to success or fail miserably
Speakers
- 2:00 PM
-
Raising sponsorship for hybrid congresses
PRESENTATION AND Q&A
- How to present the hybrid concept to sponsors
- Can we expect companies to spend higher budgets once the online options are added to our regular shopping list?
- How to create a balance between online and onsite investments?
- Compliance issues in the hybrid world
Speakers
Industry Liaison, Fund Raising and Exhibition
MR Professional Congresses FundraisingMaya is a professional fundraiser raising financial support for medical congresses from the pharmaceutical and medical devices industries. In the course of her work Maya initiates and implements new fundraising strategies and establishes long term agreements between associations and potential sponsors.
Over the last decade Maya managed to raise around 6 million Euro/year and increase revenue in a sustainable way.
Maya is a certified lawyer who specialized in private and public international law before specializing as a professional fundraiser.
For more than 12 years, Maya has worked in the PCO's (Professional Congress Organiser) sector pioneering fundraising techniques and strategies.
In 2006 Maya joined Kenes International as the Director of the Sponsorship and Exhibition Sales Department. Maya has managed a team of 10 fundraisers and was responsible for servicing more than 30 associations each year.
Maya’s passion for her job is fueled by her desire to assist associations in reaching their targets and achieve their objectives.
Over the past few years Maya acquired extensive knowledge in pharma/medical devices Industries regulations and she is actively involved in different professional forums.
The strategies Maya develops continuously evolve in alliance with the challenging regulatory environment that we all witness over the past few years.
Sessions
Raising sponsorship for hybrid congresses Monday @ 2:00 PM
Discussions: How we can apply what we learnt in the previous sessions in the Medical Associations Meeting Monday @ 3:45 PM
LinkedIn: https://www.linkedin.com/in/mayayatsiv/
Twitter: @https://twitter.com/RavinskyMaya
- 2:40 PM
-
Networking Break
BREAK
Network with your fellow delegates, speakers, conference sponsors and exhibitors.
- 3:00 PM
-
Sponsorship efficiency & growth: the critical advantages of online ‘shop’ approach
PRESENTATION AND Q&A
Managing an ever-growing inventory of services to be provided in the virtual and hybrid environment is challenging. The risk of mistakes, lack of overview between teams and unclear proposals to sponsors can result in loss of revenue.
The online ‘shop’ approach is the solution to facilitate the inventory management while increasing up-selling opportunities. It also allows to dedicate more time to the client and ensure a smooth experience. The overall satisfaction is increased and ensures transparency.
Points to be covered include:
- Financial burden & risk in a manually managed inventory
- Inventory management and its importance
- à-la-carte vs. tiers approach in sponsorship
- Advantages of online ‘shop’ for invoicing, statistics, inventory management
- Choosing the right platform
- ROIs
Speakers
Head of Corporate Relations & Events
European Academy of Dermatology and VenereologyKimberley Zimmermann
Head of Corporate Relations & Events
European Academy of Dermatology and VenereologyKimbeley is the Head of Congress & Corporate Relations, she manages with the teams for the EADV’s annual congress and symposium. She is very passionate about developing new collaborations and strategies to fund the events and strongly believes that collaboration between the Academy and the sponsors is key to face the constantly changing legal environment.
Kimberley has changed the approach to sponsors and sponsorship in general in the Academy and contributed to creating long-lasting collaborative partnerships with sponsors while increasing the investments. This relationships goes beyond the events and ensures effective collaboration for the EADV’s activities all year round, supporting the education of European and International Dermatologist and improving patients’ lives. She currently oversees a portfolio of over 230 active corporate partners.
Sessions
Sponsorship efficiency & growth: the critical advantages of online ‘shop’ approach Monday @ 3:00 PM
Discussions: How we can apply what we learnt in the previous sessions in the Medical Associations Meeting Monday @ 3:45 PM
- 3:45 PM
-
Discussions: How we can apply what we learnt in the previous sessions in the Medical Associations Meeting
DISCUSSIONS
Industry Related Discussion with Kimberley Zimmerman & Maya RavinskySpeakers
Head of Corporate Relations & Events
European Academy of Dermatology and VenereologyKimberley Zimmermann
Head of Corporate Relations & Events
European Academy of Dermatology and VenereologyKimbeley is the Head of Congress & Corporate Relations, she manages with the teams for the EADV’s annual congress and symposium. She is very passionate about developing new collaborations and strategies to fund the events and strongly believes that collaboration between the Academy and the sponsors is key to face the constantly changing legal environment.
Kimberley has changed the approach to sponsors and sponsorship in general in the Academy and contributed to creating long-lasting collaborative partnerships with sponsors while increasing the investments. This relationships goes beyond the events and ensures effective collaboration for the EADV’s activities all year round, supporting the education of European and International Dermatologist and improving patients’ lives. She currently oversees a portfolio of over 230 active corporate partners.
Sessions
Sponsorship efficiency & growth: the critical advantages of online ‘shop’ approach Monday @ 3:00 PM
Discussions: How we can apply what we learnt in the previous sessions in the Medical Associations Meeting Monday @ 3:45 PM
Industry Liaison, Fund Raising and Exhibition
MR Professional Congresses FundraisingMaya is a professional fundraiser raising financial support for medical congresses from the pharmaceutical and medical devices industries. In the course of her work Maya initiates and implements new fundraising strategies and establishes long term agreements between associations and potential sponsors.
Over the last decade Maya managed to raise around 6 million Euro/year and increase revenue in a sustainable way.
Maya is a certified lawyer who specialized in private and public international law before specializing as a professional fundraiser.
For more than 12 years, Maya has worked in the PCO's (Professional Congress Organiser) sector pioneering fundraising techniques and strategies.
In 2006 Maya joined Kenes International as the Director of the Sponsorship and Exhibition Sales Department. Maya has managed a team of 10 fundraisers and was responsible for servicing more than 30 associations each year.
Maya’s passion for her job is fueled by her desire to assist associations in reaching their targets and achieve their objectives.
Over the past few years Maya acquired extensive knowledge in pharma/medical devices Industries regulations and she is actively involved in different professional forums.
The strategies Maya develops continuously evolve in alliance with the challenging regulatory environment that we all witness over the past few years.
Sessions
Raising sponsorship for hybrid congresses Monday @ 2:00 PM
Discussions: How we can apply what we learnt in the previous sessions in the Medical Associations Meeting Monday @ 3:45 PM
LinkedIn: https://www.linkedin.com/in/mayayatsiv/
Twitter: @https://twitter.com/RavinskyMaya
- 4:30 PM
-
Close of Day
CLOSE
No description provided
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I came back from the congress with dozens of ideas, contacts and leads. The ideal mix.
Emily Blitz
Director - Conferences
International AIDS Society
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One of the best professional meetings I've attended. The quality is outstanding!
Monica Fontana
Executive Director
European Renal Association - European Dialysis and Transplant Association
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Very valuable to update ourselves on latest developments - an outstanding meeting.
Helen Gregson
Chief Executive Officer
European Society of Endocrinology

A great way to meet my peers and to have some great input for new ideas.
Judith Chapman
Executive Director
International Society of Blood Transfusion

A great platform for exchanging ideas and meeting with other professionals.
Mounia Heddad-Masson
Head of Science & Education
European Association for the Study of the Liver
Medical Associations Stream Sponsor