Introduction
Introduction

Engage 19 provides membership executives with a wealth of new ideas, fresh approaches and re-visits common problems in their quest for greater membership engagement.

Benefits of attending

  • Hear the details of a transformation case study leading to a change in price structure and a reduction in member benefits
  • Participate in an interactive workshop with peers from similar types of associations
  • Understand how events can be a key factor in enhancing member engagement
  • Enrich your knowledge of key membership engagement areas including strategies for engaging successfully with students and early-career stage members
  • Find out about the “growing pains” of an association that has enjoyed a rapid rise in membership numbers
  • Gain insight into the process of building effective members’ forums and how this improves engagement
  • Hear how an account management approach can strengthen the relationships between members and the association
  • Appreciate the benefits of taking a more local approach towards membership engagement
  • Hear about successful volunteerism in two associations with very different approaches and their successes
  • Discuss the issues around engagement of longer-term members who are the “bread and butter” of associations but may be overlooked
  • Network with likeminded membership professionals to share ideas and experience

Who should attend?

Engage 19 is designed for:

  • Heads of Membership, Membership Directors & Directors in larger associations
  • Membership Managers & Officers
  • Executive heads, CEOs and Managing Directors who manage membership in smaller organisations
  • Association Managers
  • Membership managers and officers
Agenda
Agenda

Sorry, no sessions were found matching your filters.

9.00 AM
Collect your badge, network with your peers and visit the association business partners.
9.25 AM
The chairman will welcome delegates, introduce the conference theme and explain the day’s format.
9.30 AM

What prompted the Agile Business Consortium (ABC) to revisit membership strategy and structure in the last year.  By surveying members, the association was able to get a true picture of what members valued or didn’t value; under-used or ignored benefits and other factors leading to the restructure and transformation.

  • What the membership survey revealed and what actions it set in motion
  • Why ABC has recently re-launched a membership offering at a lower price
  • What did ABC learn about the value and take-up of member benefits
  • How will ABC's new CRM system allow them to roll out further benefits and what they will be
  • How members have responded to the new structure - initial feedback

Speakers

Rachel McLinn

Head of Membership
Agile Business Consortium

10.00 AM
Following the success of last year’s workshop, David Douglas of Membership Matters will create another interactive group workshop for delegates to get deeper insight and understanding into members’ behaviour and attitudes.

Speakers

David Douglas

Association Consultant and Trainer
Membership Matters

11.00 AM

No description provided

11.30 AM

Delegates will report back their ideas and findings from their group work session.

Speakers

David Douglas

Association Consultant and Trainer
Membership Matters

12.30 PM
Enjoy a light lunch, network and visit the Association Business Partners exhibiting.
1.30 PM

Round table presentations by experts on engagment with technology and other methods. 

Each briefing lasts for 30 minutes and runs twice; the presentation part of each is 15 minutes, with 15 mins discussion. 

2.30 PM

Hear how various membership execs have identified and improved key aspects of member recruitment and engagement.

Delegates select two sessions to attend - each runs twice for 30 minutes.

-

2.35 PM

No description provided

Speakers

Caron Fassetta

Head of Membership & Information Management
British Parking Association

No description provided

Speakers

Caron Fassetta

Head of Membership & Information Management
British Parking Association

No description provided

No description provided

No description provided

No description provided

3.00 PM

No description provided

No description provided

Speakers

Caron Fassetta

Head of Membership & Information Management
British Parking Association

No description provided

No description provided

No description provided

No description provided

3.30 PM
Network with your fellow delegates and engage with the association business partners exhibiting.
4.00 PM

No description provided

4.20 PM

No description provided

4.40 PM
Discuss how you can apply what you have learnt and share these with the room.
5.00 PM

PANELLISTS DISCUSS

It’s easy to be excited about engaging with younger members or recruiting new members. But what about those who have been with the association for many years, who may be in the middle years of their career and who are the “bread and butter” of your association.

  • What are associations doing to keep these long-term members involved and engaged?
  • Loyal members have an important role to play as advocates and volunteers. Are associations making the best use of this significant, but often overlooked group?
  • How should associations be communicating with them about career-appropriate benefits, volunteering or other activities?
5.25 PM

Summary and closure of the conference.

 

Speakers
Speakers

David Douglas

Association Consultant and Trainer
Membership Matters

Caron Fassetta

Head of Membership & Information Management
British Parking Association

Caron Fassetta

Head of Membership & Information Management
British Parking Association

Rachel McLinn

Head of Membership
Agile Business Consortium

 

Venue & Hotels
Venue & Hotels
The Event is hosted by ETC Venues Prospero House.

 

Location

241 Borough High Street
London
SE1 1GA

Google Map

Local Hotels

If you need a hotel select from the recommended ones below

Local Hotels

Options & Fees
Options & Fees

The Conference is open to employees of Associations, Societies, Federations and other membership organisations.

Very Early Booker

Valid up to 30 April 2019: £345.00 plus VAT

Early Booker

Valid 1st - 31st May 2019: £395.00 plus VAT

Standard

Valid after 31st May 2019: £445.00 plus VAT