Associations that want to remain relevant and engaged with younger audiences need to understand their unique needs and preferences. In this session, you will learn about effective strategies and best practices for engaging and retaining younger members within their association.

Speakers will share their insights into topics such as social media and online engagement, mentorship and leadership development programs, and creating value and relevance for younger members.

Attendees will come away with practical ideas and tactics for staying relevant and engaging with younger audiences, enabling their association to grow and thrive. This seminar will also provide opportunities for attendees to ask questions and share their own experiences and perspectives on engaging younger audiences in association management.


12:00 Introduction
12:05 Presentation by Sven Bossu
12:25 Presentation by Gerhard Franken
12:35 Discussion & Questions from the chair and delegates to the speaker

How to Book

Members: click on the "Book now" button. 
Non Members: register for free as a subscriber or member.

Delegate Fees

Type Fee
AAE Association Members No fee
AAE Association Subscribers No fee
PCO/ AMC Subscribers £40
Associate Members No fee

Fees are in GBP, subject to 20% VAT and to be paid by card on booking. 


A recording of the seminar is available to all members on our website in the resource centre (in the resources tab) approximately 48 hours afterwards and subject to a successful recording.


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