Membership & Communities

Association Success Awards 2024

Below are the categories in the Membership & Communities group for the International & European Association Success Awards.

Best Recognition Initiative

This category recognises a successful member recognition initiative, which can be an awards programme or another initiative, be it designed for the whole membership or a specific group / demographic, predominantly developed and implemented in the last 18 months. Measurable achievements could include statistics such as member engagement and support for recognised members as well as for the initiative in general, attendance numbers, clicks, shares, revenue resulting from the initiative and other results measured against stated goals. This category is not suitable for member engagement campaigns, which have their own category.

Start your nomination here >>

Best Recruitment Campaign

This category recognises a successful member recruitment campaign, be it designed for the whole membership or a specific group / demographic, predominantly developed and implemented in the last 18 months. Measurable achievements could include statistics such as membership growth, new members of a certain demographic, revenue resulting from new members and other results measured against stated goals. This category is not suitable for member engagement and retention campaigns, which have their own category.

Start your nomination here >>

Best Engagement Initiative

This category recognises a successful member engagement or retention initiative, be it designed for the whole membership or a specific group / demographic, predominantly developed and implemented in the last 18 months. Measurable achievements could include statistics such as engagement and retention, recurring revenue, cancellation rate, churn, and other results measured against stated goals. This category is not suitable for member recruitment campaigns or for online communities, which have their own categories. 

Start your nomination here >>

Best Online Community

This category is for a NEW or substantially developed EXISTING online community that has been developed or launched in the last 18 months. This may include online communities, discussion forums, member to member communication and any other form of initiative or project that encourages member connections. Measurable achievements could include statistics such as growth in subscriptions and usage, number of users as % of membership / community size, average length of time in the community, recommendation; promotion by users, and any other data related to the engagement on the platform, or other results, measured against stated goals.

Start your nomination here >>